Itaju Mba'eñongatuha · 2025
Mountain Dew Hard Dew 2024 Kaguy Ryru Ñeñongatuha (Alcoholic Beverage Packaging)
by PepsiCo Design and Innovation
- A' Design Award Itaju 2025 in Mba'eñongatuha
- Estimated Number of Design Views: 4,247,344
- Verification code 4000EFF4AE · Verify this award
Colors
About Mountain Dew Hard Dew 2024 Kaguy Ryru Ñeñongatuha (Alcoholic Beverage Packaging)
Hard Dew 2024 ha'e peteĩ ryru ñemoha'anga ojejapóva peteĩ kaguy oñemboy'uséva voi guarã, ojejapóva kakuaáva oikaruvévape guarã. Ko ñemoha'anga omoasãi Mountain Dew marka mbarete kakuaáva rehegua formahápe. Estados Unidos-pegua versión ojepuru biker kuéra tattoo arte rehegua. Asia-Pacífico-pegua versión omoheñói pe temiandu peteĩcha peteĩ teju jagua (dragón) rupive, avei peteĩ tattoo ojepurúva heta. Pe teju jagua ojehechauka hovy overáva ha hovyũ ojajáivape, ome'ẽ haguã pe ryrúpe peteĩ tekove py'aguasu ha hekove. Ko ryru ñemoha'anga oipota ohechauka peteĩ marka reko ojekuaáva umi kakuaáva okaguývape.
About the A' Design Award Itaju
Mountain Dew Hard Dew 2024 Kaguy Ryru Ñeñongatuha (Alcoholic Beverage Packaging) ohupyty A' Design Award Itaju, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño primera clase, maravilloso ha sobresaliente-pe. Umi ganador Itaju ha'e creación heta innovador, visionario ha glamoroso ohesape'ỹva ohechaukáva genio, sabiduría ha habilidad umi diseñador-pe. Oñeha'ãrõ Mountain Dew Hard Dew 2024 Kaguy Ryru Ñeñongatuha (Alcoholic Beverage Packaging) ha'eha peteĩ invento ojehechakuaavéva, tendencia omoĩva ha monumental ome'ẽva valor ndojehecháiva. Ko diseño ohupytýva A' Design Award Itaju ha'e proyecto espectacular ha respetado ohepyme'ẽva heta ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Mountain Dew Hard Dew 2024 Kaguy Ryru Ñeñongatuha (Alcoholic Beverage Packaging) omoheñói sentimiento ipotapy mbarete, omokyre'ỹ pasión, ombokyre'ỹ creatividad ha ñanemombyasy.
Press Kit
- Unique Properties
- The Mountain Dew faithful around the world like to live it up every day and every night. For passionate Dew drinkers with a taste for fun, we redefined the meaning of “Do the Dew” by giving adults the chance to say hard yes to HARD DEW.
- Inspiration
- Channeling the iconic MTN DEW energy, we set our sights on a new adult-oriented avatar that could extend the attitude to HARD DEW. The lively U.S. design took inspiration from biker tattoos — a jumping-off point for the Asia-Pacific design, which landed on another popular tattoo design: dragons. In bright blue and glimmering green, the fierce, fantastical creature helped add some fire to the new ready-to-drink alcoholic beverage.