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Diaoyutai Diaoyutai Kaguypy Ñemboja'o Apopy by Jiabo Lu and Kun Luo
Diaoyutai Diaoyutai Kaguypy Ñemboja'o Apopy by Jiabo Lu and Kun Luo
Diaoyutai Diaoyutai Kaguypy Ñemboja'o Apopy by Jiabo Lu and Kun Luo
Diaoyutai Diaoyutai Kaguypy Ñemboja'o Apopy by Jiabo Lu and Kun Luo
Diaoyutai Diaoyutai Kaguypy Ñemboja'o Apopy by Jiabo Lu and Kun Luo

Pláta Mba'eñongatuha · 2020

Diaoyutai Diaoyutai Kaguypy Ñemboja'o Apopy

by Jiabo Lu and Kun Luo

  • A' Design Award Pláta 2020 in Mba'eñongatuha
  • CLIENT: Shenzhen Qianhai Phecda Creative Design Co., Ltd.
  • Estimated Number of Design Views: 25,647
  • Verification code D12DD4A202 · Verify this award
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About Diaoyutai Diaoyutai Kaguypy Ñemboja'o Apopy

Diaoyutai ha'e peteĩ ñemboja'o apopy ojejapóva peteĩ China kaguypy iporãitéva peguarã. Pe teju guasu ra'ãnga, ohechaukáva pe mburuvicha guasu ra'ãnga yvateveha China ymaguare pegua, ojeporu pe mba'e jeguaka guasúramo. Pe frásko akã oñemyakãngatáiterei, ha ijape irundyry ombojevy pe jade sello ohechaukáva mburuvicha guasu pu'aka. Pe frásko voi opyta hesakã porã. Pe joavy oĩva jeguaka heta ha ijape hesakãva apytépe omoheñói peteĩ ta'anga hesatĩva China rekopeguáva. Pe ári renda ojejapo kuatia oñemoambueva'ekue-gui, ha pe frásko ojejapo China cerámica ymaguarégui.

About the A' Design Award Pláta

Diaoyutai Diaoyutai Kaguypy Ñemboja'o Apopy ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Diaoyutai Diaoyutai Kaguypy Ñemboja'o Apopy ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Diaoyutai Diaoyutai Kaguypy Ñemboja'o Apopy ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Press Kit

Unique Properties
This is a high-end Chinese wine. His name originated in ancient China. designer chose the Dragon pattern that represents the highest image of ancient China as the main element in the design. design uses a contrast between traditional and simple. In this way, the cap design is extremely full, and the bottle design is very simple. This contrast method shows a very solemn visual image, and has a unique Chinese style, which is more suitable for the drinking occasion of the product.
Dimensions & Packaging
Width 145mm x Depth 115mm x Height 285mm
Tags
liquor, package, wine, Spirits, beverage, Graphics
Production Technology
The outer box of this package is made of recyclable paper material, while the bottle is made of traditional Chinese ceramic material. It is environmentally friendly, beautiful and durable.
Design Challenge
The texture of wine bottle cap material is the most difficult part of the whole design project. Finally, the designer presents the most special bottle cap in the whole design through various relief details by choosing the process of opening the mould.
Research
What kind of graphics can represent the traditional Chinese imperial temperament? How to better embody the traditional Chinese royal style is a problem for designers. Searching for answers in various ancient palace buildings, and collecting various data and pictures, we can draw the conclusion that dragon pattern, auspicious moire pattern and list are the three most direct and effective elements to reflect the traditional Chinese imperial temperament.
Inspiration
Dragon is the ancient Chinese royal supreme graphic symbol, its image is mostly strong publicity, how to integrate the chinese ancient royal lowkey introverted temperament, is the most fundamental thinking motive for this design. So the use of the traditional and simple method of comparison, so that the product is simple and orderly.
Project Duration
The project started in July 2017 in Beijing and finished in March 2018 in Shenzhen, and received the If Packaging Design Award in Germany in January 2019.
Operation Flow
After determining the key points of the design, the designer first determines the initial design model by drawing simple sketches. On the basis of the sketches, the designer continues to deepen. The designer draws the graphics by using computer vector software, and then refines and deepens the graphics through process planning.
Image Credits
Designer Jiabo Lu,Diaoyutai,2017

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