Eho contenido-pe
Hou Juice Jugo Ryru Ñemboty Leng Chen omba'apóva

Hou Juice Jugo Ryru Ñemboty Leng Chen omba'apóva ha'e rembiporuarã oñemba'eguaséva 2020 A' Design Award Itaju pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.


ItajuMba'eñongatuha· 2020

Hou Juice Jugo Ryru Ñemboty

Leng Chen -gua

Mba'eporuhára: Pagoda

A' Design Award Itaju Rembiporuarã Mba'eñongatuha Categoría-pe

40,711

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #95369 Peg̃ua

Sa'y

Diseño

Hou Juice Jugo Ryru Ñemboty Rehegua

Hou Juice ha'e peteĩ ñemboty apopyre peteĩ jugo pyahu marandu térã marca peguarã. Pe botella oguereko 45 milímetro ipererã ha 165 milímetro ijyvatekue. Pe botella plástico oñeñuãmba peteĩ película perláda-pe ha oñembohypy'ũ frosting ha jehai kolór ijeheguíva rupive. Ka'i ra'ãnga ojehaipyre ha'e pe techapyrã tuichavéva, ha ojehai peteĩ mombe'u ojoavýva káda yva he'ẽ rehegua. Pe ka'i ha'e pe yva empresa guasu ra'ãnga ha ha'e peteĩ tekove pu'aka rechaukaha China arandupy ryepýpe. Ko apopyre oipota ohechauka pyti'ã, ipyahuha ha iporãha, ha omopu'ã jeroviapy umi ojoguáva tesãi rehe ojepy'apýva apytépe.

Jeguerohory

A' Design Award Itaju Rehegua

Hou Juice Jugo Ryru Ñemboty ohupyty A' Design Award Itaju, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño primera clase, maravilloso ha sobresaliente-pe. Umi ganador Itaju ha'e creación heta innovador, visionario ha glamoroso ohesape'ỹva ohechaukáva genio, sabiduría ha habilidad umi diseñador-pe. Oñeha'ãrõ Hou Juice Jugo Ryru Ñemboty ha'eha peteĩ invento ojehechakuaavéva, tendencia omoĩva ha monumental ome'ẽva valor ndojehecháiva. Ko diseño ohupytýva A' Design Award Itaju ha'e proyecto espectacular ha respetado ohepyme'ẽva heta ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Hou Juice Jugo Ryru Ñemboty omoheñói sentimiento ipotapy mbarete, omokyre'ỹ pasión, ombokyre'ỹ creatividad ha ñanemombyasy.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva
Pagoda is China's largest fruit production.trade, retail as one of the fruit industry chain enterprises.Its recently- lauched brand HOU Juice focuses on providing fresh juice. so HOU juice endorses Pagoda in naming strategy, which is not only related to the symbol of Pagoda monkey.but also similar to the pronunciation of good Juice in cantonese.This product strives to convey the core value of Pagoda, both in manufacturing technology and packaging.
Tuichakue ha Ñemyenyhẽ
Diameter 45mm x Height 165mm
Ñe'ẽ Rape
juice, packaging, branding, drink, beverages,
Ñeapopy Tecnología
The plastic bottle is made of pearlescent film with frosting and spot color printing technology.
Diseño Jepy'apy
The biggest obstacle to the launch of fruit juice is consumer Questioning the source of fruit.Our team undertakes the mission of art direction.With Pagoda as quality guarantee, we believe that through innovative visual creativity and brand strategy, from nice packaging to tastes good, we can meet consumers' demand for high-quality fruit juice and give consumers a more reliable sense of brand trust.
Ñesẽheka
The urban middle class with health needs is our core audience.They pay more attention to the quality of life and the feeling of packaging.therefore this product not only focues on the design of it's own craft but also focuses on the design of its own craft, but also focuses on the inheritance of culture.The monkey.is not only the super symbol of the Pagoda brand but also one of the Chinese zodiac signs which has been regarded as a symbol of auspiciousness and vitality since ancient times.so we decided to use this element to show originality and enhance the brand's cultural identity.
Inspiración
We believe that visual recognition and art direction can give consumers a more reliable sense of brand trust, and create a juice brand with a sense of trust and recognition in China.Monkey.the iconic symbol of it's parent brand Pagoda fruit, customizes the theme story according to the characteristics of each fruit juice, and presents the natural to one pattern creative style through the form of illustration, which better interprets the concept of nature and freshness of fruit juice brand.
Proyecto Ára Tuichakue
The project started on March 20,2018 and completed on May 28,2018.The design was completed in Shenzhen.
Mba'apo Rape
Nowadays, the beverage market is constantly developing, and safe and healthy fruit juice beverage is the first choice of consumers.Good fruit Juice comes from good fruit. HOU Juice inherits the concept of healthy,natural and high quality of its parent brand Pagoda from brand naming and overall visual expression,and creates a unique brand image.The creative style of returning to nature and vitality with rich illustrations makes it deeply rooted in people's heart.
Aty Rembiguái
Design Director:Chen Leng
Designer:Li Yin
Illustrator:Anna rudak
Ta'ãnga Mba'eñemoneĩ
Image #1: designer Leng Chen, Variations, 2019.
Image #2: designer Yin Li, Variations, 2019.
Image #3: designer Yin Li, Variations, 2019.
Image #4: designer Leng Chen, Variations, 2019.
Image #5: designer Leng Chen, Variations, 2019.

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