Bubly Bounce Aikin Farko: Kunshin Abin Sha by PepsiCo Design and Innovation

Bubly Bounce Aikin Farko: Kunshin Abin Sha by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Kyautar A' Design Award ta Baƙin Ƙarfe in Ƙirar Kunshin Kaya Competition Category.

Baƙin ƘarfeKunshin Kaya· 2022

Bubly Bounce Aikin Farko: Kunshin Abin Sha

by PepsiCo Design and Innovation

Kyautar A' Design Award ta Baƙin Ƙarfe Winner in Kunshin Kaya Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Bubly Bounce Aikin Farko: Kunshin Abin Sha

Rubutun Littafi: Bubly Bounce kunshin abin sha ne da aka tsara don layin ruwan gas mai kafeyin. Kunshin ya faɗaɗa tsarin ruwan gas da ake dashi kuma yana nuna ƙarin kafeyin ba tare da shiga cikin salon gani na abubuwan sha na kuzari ba. An riƙe launuka masu ƙarfi da haske, kumfa, gaisuwa masu daɗi da murmushi, don haka alamar kasuwanci ta ci gaba da zama mai sauƙin gane. Zanen kuma yana isar da amfani da dandano guda biyu a cikin abin sha ɗaya. An yi niyyar tsarin ya jawo hankalin masu saye na yanzu tare da fice a bayyane a kan shelf ɗin kasuwa.

The Recognition

About the Kyautar A' Design Award ta Baƙin Ƙarfe

Zanen Bubly Bounce Aikin Farko: Kunshin Abin Sha ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe, wata karramawa mai daraja da ake bai wa kyawawan zane-zane waɗanda ke cika buƙatun ƙwararru da masana'antu da ake tsammani daga ƙirƙire-ƙirƙire da aka tsara da kyau. Waɗanda suka lashe kyautar Baƙin Ƙarfe suna nuna babban ƙwarewa, ƙwarewa ta musamman, fahimtar ƙwararru da ikon ƙirƙira na masu ƙirƙirar su. Ana sa ran zanen Bubly Bounce Aikin Farko: Kunshin Abin Sha ya zama ƙirƙira da ake girmamawa sosai, ake sha'awa da ƙauna wacce ke da amfani kuma mai sababbin abubuwa. Wannan zane da ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe yana haɗa mafi kyawun ayyukan fannin kuma yana da halayen fasaha masu cancanta da ke da alaƙa da sanin yadda da baiwa. Ana girmama zanen Bubly Bounce Aikin Farko: Kunshin Abin Sha saboda cikakkiyar kulawarsa kuma an tsara shi don ba da ingantuwar rayuwa da ke taimakawa wajen mai da duniya wuri mafi kyau.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: When bubly™ first hit the market in 2018, it took the sparkling water world by storm. Now across the board, the caffeine/energy category is growing rapidly, and this is reflected in the sparkling water category, as well. To tap into that growing market, PepsiCo created bubly bounce™. Now, the bubly bounce line extension offers all the fun and flavor of bubly with just a kick of caffeine and the addition of dual flavors.
Inspiration: The Design Team’s strategy for bubly bounce was to create a system that differentiated from the base portfolio and communicated the addition of just a kick of caffeine, without leaning too far into “energy” territory. It was important to maintain the instantly recognizable equity of the bubly brand: bold and bright colors, bubbles, clever greetings and smiles. bubly bounce needed to resonate with current bubly consumers and clearly stand out on shelf amongst the competition.

Read the Press Release