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Lotus Moon Chinese Baijiu Aikin Farko: Ƙirar Kwalbar Marufi by Yingsong Chen

Lotus Moon Chinese Baijiu Aikin Farko: Ƙirar Kwalbar Marufi by Yingsong Chen is a highly esteemed winner of the very prestigious 2023 Kyautar A' Design Award ta Baƙin Ƙarfe in Ƙirar Kunshin Kaya Competition Category.


Baƙin ƘarfeKunshin Kaya· 2023

Lotus Moon Chinese Baijiu Aikin Farko: Ƙirar Kwalbar Marufi

by Yingsong Chen

Client: Lian Yue Tai Distillery (China) Co., Ltd

Kyautar A' Design Award ta Baƙin Ƙarfe Winner in Kunshin Kaya Category

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Verified Award Winner

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The Design

About Lotus Moon Chinese Baijiu Aikin Farko: Ƙirar Kwalbar Marufi

Rubutun Littafi: Lotus Moon Chinese Baijiu ƙirar marufi ce da aka tsara don wani abin sha na ƙasar Sin. An yi kwalbar ne da gilashin kore mai bakin ƙarfe (frosted) mai ɗan haske, wanda ke barin haske ya ratsa ta cikinsa yana kuma nuna kamar hasken wata. Ƙirar ta samo asali ne daga wata waƙar gargajiya inda wani mawaƙi ke shan giya shi kaɗai, yana ɗaga kofinsa zuwa ga wata. An nuna siffar mutum yana ɗaga kofi a gindin kwalbar, kuma ana iya ganin inuwarsa a cikin ruwan sha idan aka duba daga baya. Ana iya sake amfani da murfin kwalbar, misali a matsayin wurin ajiye turaren ƙona (incense holder). Girman marufin ya kai milimita 140 zuwa 140 zuwa 260.

The Recognition

About the Kyautar A' Design Award ta Baƙin Ƙarfe

Zanen Lotus Moon Chinese Baijiu Aikin Farko: Ƙirar Kwalbar Marufi ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe, wata karramawa mai daraja da ake bai wa kyawawan zane-zane waɗanda ke cika buƙatun ƙwararru da masana'antu da ake tsammani daga ƙirƙire-ƙirƙire da aka tsara da kyau. Waɗanda suka lashe kyautar Baƙin Ƙarfe suna nuna babban ƙwarewa, ƙwarewa ta musamman, fahimtar ƙwararru da ikon ƙirƙira na masu ƙirƙirar su. Ana sa ran zanen Lotus Moon Chinese Baijiu Aikin Farko: Ƙirar Kwalbar Marufi ya zama ƙirƙira da ake girmamawa sosai, ake sha'awa da ƙauna wacce ke da amfani kuma mai sababbin abubuwa. Wannan zane da ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe yana haɗa mafi kyawun ayyukan fannin kuma yana da halayen fasaha masu cancanta da ke da alaƙa da sanin yadda da baiwa. Ana girmama zanen Lotus Moon Chinese Baijiu Aikin Farko: Ƙirar Kwalbar Marufi saboda cikakkiyar kulawarsa kuma an tsara shi don ba da ingantuwar rayuwa da ke taimakawa wajen mai da duniya wuri mafi kyau.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This Baijiu packaging design is full of oriental romantic imagination space and drinking fun.
The translucent frosted green glass bottle reveals the moonlight, bringing consumers into the romantic scene of the poet toasting to the moon under the hazy moonlight. The bottle cap can also be reused, such as the base of incense, so as to enhance the user experience and sense of ritual.
Dimensions & Packaging
140mmx140mmx260mm
Production Technology
Glass, Environmental cloth, plastic
Inspiration
Inspired by a poem:"To invite the moon I raise my cup.We're three, as my shadow shows up." The poet was drinking alone under the moon in the flowers. Facing the bright moon and the shadow, it seems that 3 people drink together in the illusion.
Just below the bottle is Li Bai raising his cup and inviting the moon to drink. You can see Li Bai's shadow on the back through the transparent wine. Where is the 3rd one? It’s oneself who is drinking! Very oriental sentiment and poetry!
Team Members
Creative Director: Yingsong Chen
Illustrator: Wenbing Cheng, longKun Zou
3D: Wei Hu
Design: Huandi Li, Wenbing Cheng

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