Lotus Moon Chinese Baijiu Hana Nui: Hōʻeha Hue by Yingsong Chen is a highly esteemed winner of the very prestigious 2023 A' Design Award Hao in Hoʻolālā ʻUhi Competition Category.
HaoʻUhi· 2023
Lotus Moon Chinese Baijiu Hana Nui: Hōʻeha Hue
Client: Lian Yue Tai Distillery (China) Co., Ltd
A' Design Award Hao Winner in ʻUhi Category
Verified Award Winner
Verify Award Status for #149739The Design
About Lotus Moon Chinese Baijiu Hana Nui: Hōʻeha Hue
Kikokikona Puke: ʻO Lotus Moon Chinese Baijiu he hoʻolālā hōʻeha no kahi mea inu ʻawaʻawa Kina. Hana ʻia ka hue me ke aniani ʻōmaʻomaʻo ʻōpuʻupuʻu ʻalohilohi ʻike pono ʻole, kahi e hiki ai i ka mālamalama ke hele aʻe a hōʻike i ka mālamalama mahina. Pili ke ʻano hoʻolālā i kekahi mele kahiko kaulana, kahi e inu hoʻokahi ai kekahi haku mele a hāpai i ke kīʻaha i ka mahina. Hōʻike ʻia kahi kiʻi e hāpai ana i kahi kīʻaha ma lalo o ka hue, a hiki ke ʻike ʻia kekahi aka ma waena o ka wai mai ke kua mai. Hiki ke hoʻohana hou ʻia ka pōhaku pani o ka hue, no ka laʻana, i mea paʻa no ke kūkaʻa ʻala. He 140 a me 140 a me 260 mm ka nui o ka pahu hōʻeha.
The Recognition
About the A' Design Award Hao
Ua lanakila ka hoʻolālā Lotus Moon Chinese Baijiu Hana Nui: Hōʻeha Hue i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Lotus Moon Chinese Baijiu Hana Nui: Hōʻeha Hue he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Lotus Moon Chinese Baijiu Hana Nui: Hōʻeha Hue no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This Baijiu packaging design is full of oriental romantic imagination space and drinking fun.
The translucent frosted green glass bottle reveals the moonlight, bringing consumers into the romantic scene of the poet toasting to the moon under the hazy moonlight. The bottle cap can also be reused, such as the base of incense, so as to enhance the user experience and sense of ritual. - Dimensions & Packaging
- 140mmx140mmx260mm
- Production Technology
- Glass, Environmental cloth, plastic
- Inspiration
- Inspired by a poem:"To invite the moon I raise my cup.We're three, as my shadow shows up." The poet was drinking alone under the moon in the flowers. Facing the bright moon and the shadow, it seems that 3 people drink together in the illusion.
Just below the bottle is Li Bai raising his cup and inviting the moon to drink. You can see Li Bai's shadow on the back through the transparent wine. Where is the 3rd one? It’s oneself who is drinking! Very oriental sentiment and poetry! - Team Members
- Creative Director: Yingsong Chen
Illustrator: Wenbing Cheng, longKun Zou
3D: Wei Hu
Design: Huandi Li, Wenbing Cheng
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
