Seasoning Series Design Kev Ua Haujlwm Tseem Ceeb: Thoob Khoom Ntim Zaub Mov Qab Zib by Zhang Jian-Must, Jiachun Zhou and Yiting Liu

Seasoning Series Design Kev Ua Haujlwm Tseem Ceeb: Thoob Khoom Ntim Zaub Mov Qab Zib by Zhang Jian-Must, Jiachun Zhou and Yiting Liu is a highly esteemed winner of the very prestigious 2020 A' Design Award Hlau in Tsim Ntim Khoom Competition Category.

HlauNtim Khoom· 2020

Seasoning Series Design Kev Ua Haujlwm Tseem Ceeb: Thoob Khoom Ntim Zaub Mov Qab Zib

by Zhang Jian-Must, Jiachun Zhou and Yiting Liu

A' Design Award Hlau Winner in Ntim Khoom Category

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Verified Award Winner

Verify Award Status for #102280

View at A' Design Award Press Release Award Badge

Colors

The Design

About Seasoning Series Design Kev Ua Haujlwm Tseem Ceeb: Thoob Khoom Ntim Zaub Mov Qab Zib

Ntawv Ntawm Phau Ntawv: Seasoning Series Design yog ib pab khoom ntim rau kua txob, tsuag qhwv thiab mustard. Lub laujkaub kua txob yog ua los ntawm kaolin hlawv nrog cov roj ntshiab pom tau, thiab lub npog nrog lub cev muaj kev sib txuas los ntawm cov cim nqhuab thiab khoov. Nws sab saud me ntsis nqhuab ua rau tus ntiv tes qhia tau txawj tso rau saum thaum yog nchuav. Lub hnab tsuag qhwv yog ua los ntawm 135 kilograms ntawv sulphate, nrog cov chaw nyob loj rau kev tais ua tus tuav khoom kom yooj yim tshaws. Cov tsuag qhwv sib sau rau hauv qab kom yooj yim rhe thiab nchuav. Lub hnab mustard ntev me me yog npog nyob rau hauv PE roj nrog vacuum kom tswj tau kev nias.

The Recognition

About the A' Design Award Hlau

Seasoning Series Design Kev Ua Haujlwm Tseem Ceeb: Thoob Khoom Ntim Zaub Mov Qab Zib yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Seasoning Series Design Kev Ua Haujlwm Tseem Ceeb: Thoob Khoom Ntim Zaub Mov Qab Zib xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Seasoning Series Design Kev Ua Haujlwm Tseem Ceeb: Thoob Khoom Ntim Zaub Mov Qab Zib tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: As for chess seasoning pot, picking up the soy sauce bottle under the guidance of the product form, users will feel the stable soy sauce bottle like picking up chess.
As for pepper seasoning bag, we set the pinch position as a handle to make the pepper bag shake more smoothly. The pepper will be concentrated on the bottom for easy tearing and pouring out.
For mustard bag, the amount of mustard squeezed more careful and easily controlled when shaping the slender.
Dimensions & Packaging: Chess seasoning pot70 x 70 x 40
Pepper seasoning bag45 x 45 x 2
Mustard bag7 x 4 x 125
Tags: Seasoning, Soy sauce, Pepper, Mustard, Packaging
Production Technology: Kaolin is selected as the base of the soy sauce bottle, which is fired with transparent glaze. The lid and body of the bottle are stuck with concave and convex marks.
The pepper batch is made of 135g sulphate paper.
The mustard bag is vacuum packed with PE film, its product name printed by ink becomes decorative pattern, and the composite curing with PE makes the mustard have a long shelf life and corrosion resistance, which is also soft and slender for tearing and have better control of extrusion.
Design Challenge: The biggest challenge of the product is that the product must base on the user's behavior habit and perception psychology when using it, interact with the product through the guidance of the product form, so as to enlarge people's intuitive perception of it, and make the use of the behavior process more smoothly and pleasant.
Research: Firstly, we using the condiment observe the user's behavior. Then, we design the product by continuously product testing and user feedback.
For the perspective of consumers, among the products of the same price, with the prompt and guidance of product form, this product strengthens the user's perception that will have a more pleasant product experience.
The production process of product has been very perfect for mass production in commercial business. The new product form will attract partners buying, improve the evaluation of the industry.
Inspiration: Use and enlarge people's intuitive perception of products to make the process of using behavior more pleasant and smoother.
Project Duration: The project began in Guangzhou in June 2019,completed in Guangzhou in December 2019.
Operation Flow: The top of the soy sauce bottle is designed to be slightly concave and curved, with the index finger pressing naturally on the top makes pouring soy sauce more comfortable.
For pepper seasoning bag, the translucent packaging makes user want to shake it;enlarge the position of the kneading and set up a handle to make the shaking of the salt and pepper package more smoothly. The salt and pepper are concentrated on the bottom for easy tearing and pouring.
For mustard bag, the elongated shape gives us more control over the amount of mustard that we squeeze out.
Team Members: Jian Zhang
Jiachun Zhou
Yiting Liu
Image Credits: Image #1: Photographer Jiachun Zhou, 2019;
Optional Image #1, Photographer Jiachun Zhou, 2019;
Optional Image #2, Photographer Jiachun Zhou, 2019;
Optional Image #3, Photographer Jiachun Zhou, 2019;
Optional Image #4, Photographer Jiachun Zhou, 2019;