Ecological Journey Gift Box Zib Ntab by Pufine Advertising Ltd.Co.

Ecological Journey Gift Box Zib Ntab by Pufine Advertising Ltd.Co. is a highly esteemed winner of the very prestigious 2020 A' Design Award Nyiaj in Tsim Ntim Khoom Competition Category.

NyiajNtim Khoom· 2020

Ecological Journey Gift Box Zib Ntab

by Pufine Advertising Ltd.Co.

Client: Wuhan Little Bee Food Co., Ltd.

A' Design Award Nyiaj Winner in Ntim Khoom Category

72,191

Verified Award Winner

Verify Award Status for #103183

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Ecological Journey Gift Box Zib Ntab

Tus qauv tsim ntawm lub npov zib ntab lub thawv tau tshoov siab los ntawm "kev ncig mus ncig" ntawm Shennongjia nrog cov nroj tsuag tsiaj qus thiab muaj ntuj puag ncig zoo. Tiv thaiv kev lag luam hauv ib puag ncig hauv zos yog cov ntsiab lus muaj tswv yim ntawm kev tsim. Tus qauv tsim adopts tsoos suav daim ntawv-txiav kos duab thiab duab ntxoov ntxoo puppet kos duab los qhia qhov chaw nyob hauv ib puag ncig hauv zej zos thiab tsib yam tsis tshua muaj kev puas tsuaj thiab muaj kab mob ua ntej tiv thaiv tsiaj. Cov ntoo tawv thiab daim ntawv ntoo yog siv rau ntawm cov khoom ntim, uas sawv cev rau lub tswv yim ntawm qhov thiab kev tiv thaiv ib puag ncig. Lub thawv sab nraud tuaj yeem siv los ua qhov zoo cia lub thawv rau kev siv dua.

The Recognition

About the A' Design Award Nyiaj

Ecological Journey Gift Box Zib Ntab yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Ecological Journey Gift Box Zib Ntab xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Ecological Journey Gift Box Zib Ntab yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: We use the traditional Chinese folk art form paper-cut to show the local natural ecology of the guardian,the most rare and endangered five first-class protected animals.We hope to sell not only honey,but also the local culture and natural environment.With the development of material civilization,natural resources are being destroyed and traditional folk culture is dying out.We also hope to awaken human beings to protect nature and culture so as to possess the most precious gifts.Highlight the cultural theme of ecological and environmental protection.
Dimensions & Packaging: Length:300mm, width:220mm, height:80mm
Tags: Gift box, package, honey, nature, shennongjia, paper-cut, animal, culture
Production Technology: As for packaging materials,we use a slightly rough texture of the original ring of wood paper,and it is consistent with the original ecological product characteristics, natural environmental characteristics.
Design Challenge: Because it is limited edition, the production process of packaging without affecting the quality of the premise, using laser engraving to show the details of packaging, packaging production is a challenge and test.
Research: We hope to distinguish from ordinary honey products and use the five most precious first-level protected animals in shennongjia as visual elements to reflect local natural culture and become guardians of local cultural and natural resources.For paper material selection,the paper is looking for the disappearing folk traditional paper-cutting, reflect on the protection of natural ecology and cultural heritage, reflect the product's most natural,ecological,honest cultural characteristics.
Inspiration: As the rare honey from the world's best-preserved shennongjia natural ecological reserve, it is inspired by a natural "Ecological Journey". Bees are the "nature guide" of this tour, leading us to appreciate and feel the local culture and natural scenery, highlighting the theme of caring for our homeland.
Project Duration: Completed in 2019, participated in the Wuhan International Design Biennial, and won the gold prize of "Hubei Geographical Indication Product Contest"
Operation Flow: This packaging design not only reflects the scarcity of products, but also as a local geographical identification products, with a high collection and gift value. Communicate and interact with vivid display. And after enjoying delicious food, the outer box can be used as an exquisite storage box, and the glass jar can store small objects for reuse.
Team Members: Designer: xiang shasha
Creative Director: Zhang Yanhui
Customer Service Director: Zhou Xiaoli
illustration: Tong Meng