Mirinda Vintage Special Edition Kev Zom Zaub Mov Haus by PepsiCo Design and Innovation

Mirinda Vintage Special Edition Kev Zom Zaub Mov Haus by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 A' Design Award Hlau in Tsim Ntim Khoom Competition Category.

HlauNtim Khoom· 2022

Mirinda Vintage Special Edition Kev Zom Zaub Mov Haus

by PepsiCo Design and Innovation

A' Design Award Hlau Winner in Ntim Khoom Category

22,607

Verified Award Winner

Verify Award Status for #137258

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mirinda Vintage Special Edition Kev Zom Zaub Mov Haus

Mirinda Vintage Special Edition yog ib tug qauv sib txuas rau ib yam khoom haus qab zib. Lub npe muab tus cim khoob duab txiv kab ntxwv tso rau nruab nrab, nrog lub npe Mirinda sau ua tus ntawv ncig volume, zoo li lub npuas dej uas txawv ntawm tus qauv ntawv lag luam tam sim no. Lawv siv lub raj mis iav kom haus khoom tseem pom tau, thiab lub kaus dawb tsis muaj dab tsi ua kom tag nrho zoo li thaum ub. Tus qauv no sib txuas cov cim qub ntawm lag luam nrog ib tug style tshiab yooj yim. Qhov tshwm sim yog ib lub thawv khoom sau khaws cia rau cov neeg hluas thiab rau cov neeg twb paub lub lag luam no lawm.

The Recognition

About the A' Design Award Hlau

Mirinda Vintage Special Edition Kev Zom Zaub Mov Haus yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Mirinda Vintage Special Edition Kev Zom Zaub Mov Haus xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Mirinda Vintage Special Edition Kev Zom Zaub Mov Haus tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: On the label, the instantly recognizable orange-shaped logo is front and center, with the Mirinda name spelled out in bubble-like vintage type uncharacteristic of modern day Mirinda. The glass bottles showcase the product and clean white bottle caps complete the throwback feel. In a society that revolves around ever-changing trends, Mirinda Vintage Special Edition offers a collectable opportunity, where fans can own a product that has withstood the test of time.
Inspiration: The goal for the Mirinda Vintage Special Edition was to highlight the brand’s heritage while keeping in mind relevance for today’s consumers. While designing this Special Edition, the PepsiCo Design Team ensured its elements were eye-catching for the Gen Z target audience, as well as generations already familiar with Mirinda. This sleek and simple Mirinda design borrows from vintage cues, but combines it with modern sensibility for an entirely new look.

Read the Press Release