Hometown Flavor Ntim Khoom Fawm Mov los ntawm Changshu Institute of Technology

Qhov qauv tsim Hometown Flavor Ntim Khoom Fawm Mov los ntawm Changshu Institute of Technology yog tus yeej muaj nqis heev ntawm qhov khoom plig 2022 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Ntim Khoom.

NyiajNtim Khoom· 2022

Hometown Flavor Ntim Khoom Fawm Mov

los ntawm Changshu Institute of Technology

Tus Neeg Siv: Changshu Institute of Technology

Tus Yeej A' Design Award Nyiaj hauv Pawg Ntim Khoom

26,870

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #138716

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Hometown Flavor Ntim Khoom Fawm Mov

Yunnan yog lub tsev rau ntau haiv neeg uas muaj lawv tus kheej txoj kev noj uas tshwj xeeb. Ua ib cov zaub mov tseem ceeb sawv cev hauv Yunnan, fawm mov tuaj yeem sib xyaw nrog txhua yam khoom xyaw thiab txoj kev ua noj los tsim tau ntau yam saj. Los ntawm fawm mov, cov neeg tsim qauv tau tsim tawm thiab tsim qauv cov khoom fawm mov Yunnan no los ntawm kev sib txuas cov khaub ncaws ntawm cov haiv neeg hauv Yunnan thiab cov saj ntawm cov haiv neeg. Los ntawm cov thev naus laus zis khaws zaub mov niaj hnub no, cov saj ntawm Yunnan raug txhawb nqa mus rau lub ntiaj teb.

Qhov Lees Paub

Txog A' Design Award Nyiaj

Hometown Flavor Ntim Khoom Fawm Mov yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Hometown Flavor Ntim Khoom Fawm Mov xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Hometown Flavor Ntim Khoom Fawm Mov yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: As a representative food of Yunnan, rice noodles have many ways to cook. In order to let more people understand the Yunnan rice noodle culture and ethnic culture, Designer use the Yunnan ethnic minority costumes as the main element to design rice noodle packaging with different ethnic tastes.
Qhov Loj & Ntim: Width 145mm x Length 200mm x Height 40mm
Cov Ntsiab Lus: Ethnic minorities, Rice noodles, Costumes, Yunnan, Hand-painted
Thev Naus Laus Zis Tsim Khoom: The material of this packaging box is white card, using lithography process, the surface coating can protect the pattern from scratching and moisture.
Kev Sib Tw Tsim Qauv: How to use vision to express taste is the most challenging part of design.
Kev Tshawb Fawb: This is an applied research project. Through the study of local ethnic minority cultures through research methods such as literature consultation, field research, interviews, and observations, its cultural genes are extracted, and finally the local traditional food culture is promoted and disseminated through packaging design.
Kev Txhawb Siab: Yunnan is a multi-ethnic province, and each ethnic minority has its own unique eating style. Rice noodles can be blended with any ingredient and cooking method to produce a different taste. If someone wants to intuitively understand a nation, in addition to its visual culture, it is its food culture. So we developed and designed this series of Yunnan rice noodle products through the carrier of rice noodles, combining the costumes of ethnic minorities in Yunnan and the tastes of ethnic minorities.
Lub Sij Hawm Ua Hauj Lwm: The project started in March 2021 in Kunming and finished in May 2021 in Kunming
Txheej Txheem Ua Hauj Lwm: Rice noodle packaging have large boxes and separate small packages for different flavors. According to the customer's needs, customer can choose 6 small packages to combine into a large gift box.
Cov Tswv Cuab Pab: Liu Sirong
Kev Qhuas Duab: Image#1: Illustrator, Liu Sirong, Portrait, 2020.