Siela Kev Ua Hnab Thoob rau Khoom Pleev Cev los ntawm Olga Takhtarova

Qhov qauv tsim Siela Kev Ua Hnab Thoob rau Khoom Pleev Cev los ntawm Olga Takhtarova yog tus yeej muaj nqis heev ntawm qhov khoom plig 2022 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2022

Siela Kev Ua Hnab Thoob rau Khoom Pleev Cev

los ntawm Olga Takhtarova

Tus Neeg Siv: Sot B&d

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

15,912

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #139422

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Siela Kev Ua Hnab Thoob rau Khoom Pleev Cev

Siela yog qhov tsim khoom ua hnab thoob rau ib pab khoom pleev cev ntawm menyuam yaus. Tus qauv siv ib lub raj yas dawb ntev 75 ml, muab luam duab thiab luam ntawv nrog cov cuab yeej screen thiab pad printing. Cov duab kos qauv tsim nyob rau nruab nrab ntawm qauv tsim, thiab muaj ib tug cim tshwj xeeb tshwm sim rau ntau qhov chaw thiab ntau yam xwm txheej thoob plaws hauv pab khoom no. Kev siv xim sib txawv pab cov neeg yuav khoom paub txheeb cais khoom sib txawv. Cov ntawv tau txo tshuav tsawg kawg nkaus, xwv kom yooj yim pom tau tus khoom raug rau saum khab khoom sai sai. Sab dawb tuaj yeem pab kom cov duab kos meej thiab yooj yim pom.

Qhov Lees Paub

Txog A' Design Award Tooj

Siela Kev Ua Hnab Thoob rau Khoom Pleev Cev yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Siela Kev Ua Hnab Thoob rau Khoom Pleev Cev xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Siela Kev Ua Hnab Thoob rau Khoom Pleev Cev ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The solution was to develop illustrations, which are now central to the design. The designer created a story for the product, placing the character at the center of the brand identity and making it an essential element of brand communication. The story is translated through the packaging design. The character of the created stories gets into different places and situations. Color coding was also added to help distinguish the products in the line.
Qhov Loj & Ntim: Plastic tube cream bottle 75 ml. White color
Cov Ntsiab Lus: Cosmetics packaging, Baby cosmetics packaging, Illustration, Kids cosmetics
Thev Naus Laus Zis Tsim Khoom: Screen and pad printing method
Kev Sib Tw Tsim Qauv: Mothers, the main buyers of products for babies, usually do not have free time to look at jars, bottles and boxes for a long time, so they need to recognize the right product at a glance. Therefore, illustrative material became the main key for the design, as the text load was reduced to a minimum.
Kev Tshawb Fawb: The packaging of Siela Cosmetic cosmetics for children was created in accordance with international quality standards, designed for the gentle care of babies. One of the designer's tasks was to create a corporate style for the entire line of cosmetic products, which would allow them to stand out on the shelves in shopping centers and make it more convenient and faster for customers to find them.
Kev Txhawb Siab: Ukrainian brand Siela Cosmetic has a proven reputation as a manufacturer of natural and effective products. The company's developments consist of natural first-rate raw materials. Therefore, they do not cause allergic reactions, guarantee users proper care, and, in addition, meet high European standards. At the beginning of 2021, they were going to expand the line of children's cosmetics for the youngest and saw an opportunity to improve the effectiveness of the packaging.
Lub Sij Hawm Ua Hauj Lwm: This project started in March 2021 and finished in 2022 January in Kyiv. Ukraine
Txheej Txheem Ua Hauj Lwm: The designer wanted to create something more appealing to children as well as more reliable for moms, hence the strict, consistent design theme that gives much more than just information and an outstanding look on the shelf. The designer intentionally avoided modern trends such as kraft paper, neutral tones and earthy colors. The white tube packaging chosen provides a blank slate for stylized illustrations to tell the brand's quirky story and stand out on the shelf.