Baidu Onsite Service Experience Kev Siv Tseem Ceeb: Mobile Application by Baidu Online Network Technology

Baidu Onsite Service Experience Kev Siv Tseem Ceeb: Mobile Application by Baidu Online Network Technology is a highly esteemed winner of the very prestigious 2023 A' Design Award Hlau in Tsim Thev Naus Laus Zis Xov Tooj, Apps thiab Software Competition Category.

HlauXov Tooj· 2023

Baidu Onsite Service Experience Kev Siv Tseem Ceeb: Mobile Application

by Baidu Online Network Technology

Client: Baidu Online Network Technology. Beijing

A' Design Award Hlau Winner in Xov Tooj Category

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Verified Award Winner

Verify Award Status for #144439

View at A' Design Award Press Release Award Badge

Colors

The Design

About Baidu Onsite Service Experience Kev Siv Tseem Ceeb: Mobile Application

Ntawv Qhia: Baidu Onsite Service Experience yog ib qho mobile application uas siv rau kev thov kev pab cuam hauv tsev los ntawm hauv internet. Tus qauv tsim tau qhia meej cov duab thumbnail ntawm cov tuam txhab, ua kom yooj yim rau kev siv thiab muaj ib qho interface uas neeg siv paub zoo, yog li ntawd cov neeg siv thiaj nrhiav tau qhov kev pab cuam lawv xav tau sai sai. Cov neeg siv saib cov ntaub ntawv qhia kev pab cuam, sib piv cov kev thov, xaiv ib lub tuam txhab thiab ua kom tiav kev them nyiaj. Thaum ib lub tuam txhab lees txais ib qho order, muaj ib qho message ceeb toom thiab ib daim map real-time qhia qhov chaw lub tuam txhab nyob. Ib qho backend algorithm ntsuas qhov zoo ntawm kev pab cuam thiab hloov cov kev txheeb xyuas ntawm cov tuam txhab, thiab cov ntaub ntawv order raug khaws cia los tiv thaiv cov cai ntawm cov neeg siv.

The Recognition

About the A' Design Award Hlau

Baidu Onsite Service Experience Kev Siv Tseem Ceeb: Mobile Application yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Baidu Onsite Service Experience Kev Siv Tseem Ceeb: Mobile Application xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Baidu Onsite Service Experience Kev Siv Tseem Ceeb: Mobile Application tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a small program for online domestic service booking, which aims to reduce the online operating costs of businesses through digital means, optimize the service level, and provide users with a safer and more reliable online household booking process. With clear business thumbnail, intuitive and simplified operation and familiar interface design, it is easy for users to quickly locate the required services and optimize the use efficiency.
Tags: Housekeeping Services,Online Services
Production Technology: Relying on the open platform, AI assistant generates interactive dialog box models suitable for scene intention, and reaches commercial standards after passing background tests. The backend algorithm establishes the scoring strategy of service quality, and the machine automatically generates the scoring report and updates the ranking of merchants on the page regularly. The platform will record the user orders information and provide evidence in case of loss of user rights and interests.
Design Challenge: The challenge was to optimize the overall use process within the existing architecture. Relying on DuerOS platform, AI assistant selects the configuration items like intention, common expression and slot suitable for onsite scene to generate an interactive dialogue model, so that users are more willing to initiate interaction. The backend algorithm sets up a service quality scoring strategy, calculates the merchant service from multiple dimensions, and regularly optimizes the home page ranking.
Research: Before the COVID 19 pandemic, domestic service merchants did not have a strong awareness of and demand for digitalization. However, the pandemic has brought a continuous downturn in the domestic service industry. Due to the restrictions on physical activities, some businesses have been forced to close down, facing the test of survival resilience. At a time when the pandemic is forcing service businesses to iterate on their products and services, digitalization offers a whole new direction.
Inspiration: Affected by the pandemic, domestic service merchants have gradually increased their awareness of and demand for digitalization. They need a reliable online platform to promote relevant businesses, so as to face the changing market environment. Inspired by this, the program uses digital assistance to shorten the merchant service process and optimize the dual experience of the merchant and the user.
Project Duration: The project was designed and developed in Beijing in October 2020 and launched in China in February 2021.
Operation Flow: Users can access the small program from the Baidu APP, browse the service interface to compare preferential schemes and select the best merchants
After entering the merchant page, users select the required service and initiate the payment process.
When a merchant accepts an order, the app alerts users with a message and provides them with a real time map to check the location of the merchant.
Team Members: Yuan Lu
Yang Xiao
Yujie Shi
Yanji Zhang
Lei Lu
Ruixing Zhang
Xuejiao Chen
Ziru Xu
Jun Sun
Zhiyuan Zhang
Pingkang Diao