Qhov qauv tsim Sui Li Kev Ntim Khoom Rau Cawv Baijiu Suav los ntawm Zhejiang Firstdot yog tus yeej muaj nqis heev ntawm qhov khoom plig 2025 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Ntim Khoom.
NyiajNtim Khoom· 2025
Sui Li Kev Ntim Khoom Rau Cawv Baijiu Suav
los ntawm Zhejiang Firstdot
Tus Neeg Siv: Anhui Golden Seed Winery Co., Ltd.
Tus Yeej A' Design Award Nyiaj hauv Pawg Ntim Khoom
Tus Yeej Khoom Plig Tau Txheeb Xyuas
Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #172275Qhov Tsim
Txog Sui Li Kev Ntim Khoom Rau Cawv Baijiu Suav
Sui Li yog ib qho kev tsim ntim khoom rau cawv baijiu Suav. Lub raj mis yog tsim los ntawm iav high borosilicate, xaiv vim nws pom tseeb thiab tiv thaiv tau kev lwj, kom cov xim ntawm cov cawv tseem pom tau. Daim ntawv lo uas zoo li lub noob xim kub yog tsim los ntawm kev luam ntawv hlau (metallic transfer printing) kom tau qhov zoo nkauj peb-dimensional. Ib qho kev txais zoo li leeg noob nyob rau saum lub raj mis ntxiv qhov kov tau zoo. Lub thawv khoom plig siv daim ntawv tawv xim nyiaj nrog cov kab dej dawb luam los ntawm screen printing, ua kom zoo nkauj ntxiv nrog kev ua UV. Xim kub, dub thiab dawb ua ke tsim qhov sib txawv pom tseeb. Cov duab noob hais txog kev loj hlob thiab lub hauv paus ntuj tsim ntawm cov dej haus no.
Qhov Lees Paub
Txog A' Design Award Nyiaj
Sui Li Kev Ntim Khoom Rau Cawv Baijiu Suav yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Sui Li Kev Ntim Khoom Rau Cawv Baijiu Suav xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Sui Li Kev Ntim Khoom Rau Cawv Baijiu Suav yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.
Tom Qab Qhov Tsim
Pob Xov Xwm
Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.
- Yam Tshwj Xeeb
- Sui Li means a gift of nature, connecting humanity with the natural world, the past with the present. Each sip invites appreciation of natural beauty and the power of time. The packaging centers around the imagery of seeds, blending natural elements, Eastern philosophy, and modern design. The bottle features a texture resembling seed veins and a seed shaped label, visually narrating the cycle of life. Gold, black, and white contrast starkly on the bottle, creating a memorable brand identity.
- Qhov Loj & Ntim
- 85*85*176
- Cov Ntsiab Lus
- Chinese Baijiu Packaging, New Chinese Aesthetics, Seed Imagery, Geography and Culture, Bold Color Contrast
- Thev Naus Laus Zis Tsim Khoom
- The bottle is crafted from high borosilicate glass, chosen for exceptional clarity and corrosion resistance to perfectly display the hue and quality of the liquor.
The golden seed label combines metallic transfer printing with specialized techniques, presenting a more three dimensional and vivid effect.
For the gift box, silver cardstock forms the base, while screen printed white river contours is further enhanced with UV processing for detail precision and refinement. - Kev Sib Tw Tsim Qauv
- To create an emotional bond between the brand and consumers, the packaging visually narrates a life journey of the seed from beginning to full growth. The gold seed shaped label bears Chinese characters of Sui Li, meaning the gift of nature. This is complemented by the seed vein texture on the bottle, symbolizing the continuum of life and the maturation of premium liquor. The color combinations and river contours on the box amplify the natural essence and geographic distinction of the brand.
- Kev Tshawb Fawb
- The rise of new Chinese aesthetics reflects current market trends, where designs blending natural elements, Eastern philosophy and contemporary techniques resonate deeply with consumers. The geographic distinction of the golden brewing zone at latitude 33 degrees north creates a competitive edge for the brand. Building on these insights, the design centers around the imagery of seeds. Every packaging element communicates the brands dedication to nature, craftsmanship, and cultural value.
- Kev Txhawb Siab
- The design is inspired by Eastern natural philosophies and the vitality embodied in seeds. As the origin of life, seeds represent nurturing, growth, and infinite potential, much like the transformation process from raw materials to premium Chinese Baijiu. Other key visual elements include the golden brewing region at latitude 33 degrees north with its unique natural advantages, and the rivers representing the flow and continuation of life.
- Lub Sij Hawm Ua Hauj Lwm
- The design and development of this project started in Anhui, China, in December 2024. It is scheduled to be launched in China, in December 2025.
- Txheej Txheem Ua Hauj Lwm
- The packaging design prioritizes user experience. The seed vein texture on the bottle surface and metallic gold seed label enhance overall visual appeal while bringing tangible natural charm to consumers with tactile interaction.
Product information is presented with clear visual hierarchy, enabling immediate understanding of key attributes. - Cov Tswv Cuab Pab
- Qiaoling Xu
Xueyu Xie
Shuyu Qiao
Xudong Wang
Weiwei Lou
Txhawb Nqa
Tshawb Nrhiav Tshaj Designers.org
Tshawb nrhiav cov khoom lag luam, kev pab cuam thiab lub cib fim los ntawm peb cov neeg koom tes tshaj tawm.
Tshawb Nrhiav Ntxiv
Cov Tsim Uas Sib Txheeb
Tshawb nrhiav ntxiv cov tsim uas tau txais khoom plig hauv tib pawg, xaiv raws li qhov zoo.