Dream Of The Blue Lub Thawv Ntim Fwj Cawv by Wen Liu

Dream Of The Blue Lub Thawv Ntim Fwj Cawv by Wen Liu is a highly esteemed winner of the very prestigious 2026 A' Design Award Tooj in Tsim Ntim Khoom Competition Category.

ToojNtim Khoom· 2026

Dream Of The Blue Lub Thawv Ntim Fwj Cawv

by Wen Liu

Client: Shenzhen Oracle Creative Design Co.,Ltd.

A' Design Award Tooj Winner in Ntim Khoom Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Dream Of The Blue Lub Thawv Ntim Fwj Cawv

Dream Of The Blue yog ib lub fwj thawv ntim uas tsim rau ib hom cawv baijiu suav zoo tshaj plaws. Lub fwj tseem khaws tus duab qub uas yog lub cim ntawm lub npe khoom thiab ntxiv tus qauv ris tsho hlau uas muab los ntawm zaj yeeb yaj kiab Investiture of the Gods, nrog rau cov qauv txheej txheem thaum ub uas txaug zoo nkauj heev thoob plaws sab nraud. Tag nrho lub fwj, suav nrog tus qauv ris tsho hlau uas tawm los, yog tsim ua ib daim iav xwb los ntawm txoj kev nchuav ua ib zaug, uas ua rau tus nqi tsim khoom qis. Lub cim sab hauv ntej yog tsim los ntawm cov hlau aluminum uas muab siv dua tshiab. Lub thawv ntim luaj li 105 by 105 by 308 millimeters.

The Recognition

About the A' Design Award Tooj

Dream Of The Blue Lub Thawv Ntim Fwj Cawv yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Dream Of The Blue Lub Thawv Ntim Fwj Cawv xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Dream Of The Blue Lub Thawv Ntim Fwj Cawv ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Dream Of The Blue x Investiture of the Gods: Aspiration Meets Myth. Yanghe's premium brand partners with the blockbuster film, fusing its culture of dream-seeking with the spiritual power of an iconic legend. This collaboration crafts an epic narrative where fine liquor interprets cinema, creating a cultural feast in honor of dreams and timeless tales.
Dimensions & Packaging: 105mm×105mm×308mm
Tags: Baijiu, Yanghe, Dream Of The Blue, Investiture of the Gods, Co-branding, Crossover
Production Technology: The entire bottle, including the armor motif, is crafted as a single piece of glass through a one-piece molding process. This monolithic structure significantly enhances production cost-efficiency. The front emblem is made from recycled aluminum, underscoring our tangible commitment to environmental responsibility.
Design Challenge: The pivotal challenge in this design lay in balancing aesthetic ambition with cost constraints. While metal was the ideal material to realize the armor, its use would have significantly increased material and labor costs, extended production timelines, and contradicted our sustainability goals. In response, the team underwent multiple rounds of design refinement and in-depth research into glass manufacturing techniques. The innovative solution was to integrate the armor as an embossed relief directly onto the glass bottle itself. This approach not only achieved substantial cost savings but also delivered a visually striking result.
Research: The growing influence of Chinese mythological IPs is clearly demonstrated by the commercial success of related films ("Ne Zha," "Investiture of the Gods") and games ("Black Myth: Wukong"). Yanghe Dream Of The Blue collaboration with "Investiture of the Gods" is a strategic embrace of this trend.
This partnership not only expands Dream Of The Blue's product line and cultural appeal but also significantly elevates its brand recognition. It further achieves a deep integration of baijiu culture with cinematic art, injecting new energy into the global promotion of Chinese culture. Ultimately, these concerted efforts will enhance the brand's long-term value.
Inspiration: More than a central prop in "Investiture of the Gods," the armor embodies the belief in safeguarding the nation. Dream Of The Blue fuses this motif into its classic bottle shape, forging a tangible bastion for dreams and an unwavering commitment to excellence. Adorned with intricately carved, ancient patterns, the design is elevated by a layer of profound Eastern artistry.
Project Duration: Project Launch Date: October 25, 2024
Location: Shenzhen Oracle Creative Design Co., Ltd.
Operation Flow: This collaborative product is more than a cross-industry dialogue between baijiu and cinema; it is a dedicated effort to propel a profound integration of Chinese baijiu culture and the cinematic arts. This initiative stands as a significant step towards presenting Eastern culture with renewed vitality on the global stage.
Team Members: Creative Direction: Wen Liu
Design Execution: Shaokun Xiao