Connect To Turkiye Aegean Part Kev Tshwm Sim Kab Lis Kev Cai los ntawm Turkish Airlines

Qhov qauv tsim Connect To Turkiye Aegean Part Kev Tshwm Sim Kab Lis Kev Cai los ntawm Turkish Airlines yog tus yeej muaj nqis heev ntawm qhov khoom plig 2026 A' Design Award Hlau hauv Pawg Sib Tw Tsim Kev Tshwm Sim thiab Kev Ua Koob Tsheej.

HlauKev Tshwm Sim· 2026

Connect To Turkiye Aegean Part Kev Tshwm Sim Kab Lis Kev Cai

los ntawm Turkish Airlines

Tus Neeg Siv: Turkish Airlines

Tus Yeej A' Design Award Hlau hauv Pawg Kev Tshwm Sim

8,099

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #175016

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Connect To Turkiye Aegean Part Kev Tshwm Sim Kab Lis Kev Cai

Connect To Turkiye Aegean Part yog ib qho kev tshwm sim kab lis kev cai uas muaj nyob rau ntau lub nroog, tsim los ua ib zaj dab neeg txav mus los es tsis yog ib qho kev tshwm sim nyob ruaj rau ib qho chaw xwb. Cov qhua raug coj mus ncig ntau lub nroog, thiab txhua lub nroog muaj nws tus kheej lub ntsiab lus thiab kev paub dhau los ntawm kev hnov thiab pom. Kev sib cuam tshuam tshwm sim los ntawm qhov chaw, zaj dab neeg thiab ib puag ncig es tsis yog los ntawm cov vijtsam. Ntawm qhov chaw keeb kwm qub Ephesus, txhua qhov kev teeb tsa raug tsim rau saum cov lav siab uas muab tau sib txuas ua tej ntu, yog li tsis muaj cov tshuaj nplaum, cov ncej khi lossis cov cuab yeej hnyav kov txog thaj av qub keeb kwm. Kev tiv thaiv keeb kwm qub thiab kev muaj tseeb ntawm zej zog raug muab tso ua ntej kev ua yeeb yam loj thiab qhov ntau.

Qhov Lees Paub

Txog A' Design Award Hlau

Connect To Turkiye Aegean Part Kev Tshwm Sim Kab Lis Kev Cai yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Connect To Turkiye Aegean Part Kev Tshwm Sim Kab Lis Kev Cai xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Connect To Turkiye Aegean Part Kev Tshwm Sim Kab Lis Kev Cai tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: This project is a multi-city cultural experience designed as a moving narrative rather than a fixed event. What makes it unique is its seamless integration into historical landscapes, use of non-invasive design, and guest flow tailored for emotional impact. It prioritizes heritage preservation, local authenticity, and meaningful interaction over spectacle or scale.
Cov Ntsiab Lus: Turkish Airlines, Cultural event, destination, marketing, experiential design, sustainability, heritage, UNESCO sites, Ephesus, Gala
Thev Naus Laus Zis Tsim Khoom: To ensure the protection of the archaeological heritage of Ephesus, the entire event infrastructure was designed with non-invasive methodologies. All installations—including the stage, exhibition units, and audience areas—were constructed on elevated modular platforms, preventing any direct contact with the ancient ground. The stage design was intentionally compact, respecting the spatial proportions and sightlines of the Agora.

Power distribution was planned with minimal intervention; temporary cabling systems and lightweight, low-impact lighting were used. Materials were selected for their reversibility and minimal environmental footprint—no adhesives, anchors, or heavy equipment touched the original structure.

Logistics, including transportation and setup, followed strict preservation protocols. Each element of the build was prefabricated and assembled onsite with manual labor, avoiding machinery that could compromise the site. The design approach prioritized cultural sensitivity, heritage compliance, and operational safety at every stage.
Kev Sib Tw Tsim Qauv: The main challenge was designing a large-scale event within protected heritage sites without altering or damaging any historical elements. Navigating local regulations, gaining permits, and aligning with archaeological preservation laws required intense coordination. Balancing cultural authenticity, guest comfort, and logistical feasibility—across five cities—demanded precision, sensitivity, and adaptive creative planning.
Kev Tshawb Fawb: Qualitative design research was conducted to explore how experiential travel shapes perception of place and brand. Objectives included measuring emotional engagement in heritage environments. Methods included cultural analysis, field visits, and interviews. Participants were 200+ international guests. Results showed higher recall and emotional affinity. Insights informed the user-centric, mobile event structure, influencing brand perception and sustainable tourism models.
Kev Txhawb Siab: This project was inspired by a desire to showcase Türkiye not through spectacle, but through substance—its landscapes, heritage, and human warmth. Instead of relying on a single venue, we envisioned a multi-location narrative, rooted in authenticity and respect. The concept was informed by cultural research, sustainable practices, and a belief that experiential design can connect people more meaningfully than traditional formats.
Lub Sij Hawm Ua Hauj Lwm: The project started in January 2025 with concept development and planning in Istanbul. On-site preparations began in April 2025 across the selected cities. The event was held from May 26 to May 30, 2025, covering Istanbul, Afyonkarahisar, Denizli, İzmir, and Ephesus. It concluded with a gala evening at the Agora of Ephesus on May 29, 2025.
Txheej Txheem Ua Hauj Lwm: The project unfolds as a guided cultural journey across multiple cities. Guests move through carefully planned stages—each city offering a unique theme and sensory experience. Interaction happens through space, story, and setting rather than screens. Seamless logistics, local immersion, and meaningful pacing ensure comfort and emotional connection, resulting in stronger memory retention and deeper brand engagement.
Kev Qhuas Duab: All visual and media credits: Turkish Airlines