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Il Mosnel QdE 2012 Daim Ntawv Lo Ntawm Cov Cawv Txiv Hmab Thiab Pob by Laura Ferrario

Il Mosnel QdE 2012 Daim Ntawv Lo Ntawm Cov Cawv Txiv Hmab Thiab Pob by Laura Ferrario is a highly esteemed winner of the very prestigious 2013 A' Design Award Platinum in Tsim Ntim Khoom Competition Category.


PlatinumNtim Khoom· 2013

Il Mosnel QdE 2012 Daim Ntawv Lo Ntawm Cov Cawv Txiv Hmab Thiab Pob

by Laura Ferrario

Client: Ferrariodesign

A' Design Award Platinum Winner in Ntim Khoom Category

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Verified Award Winner

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Colors

The Design

About Il Mosnel QdE 2012 Daim Ntawv Lo Ntawm Cov Cawv Txiv Hmab Thiab Pob

Ib yam li lub pas dej Iseo nthuav tawm ntawm ntug dej ntawm Franciacorta, yog li ntawd cov dej cawv uas ci ntsa iab ua rau ob sab ntawm lub khob. Lub tswvyim yog daim duab rov ua kom pom tseeb ntawm tus qauv ntawm lub pas dej thiab hais tawm txhua lub zog ntawm Kev Tiv Thaiv lub fwj tau muab hliv rau hauv ib lub khob iav. Cov ntawv lo rau lub ntsej muag zoo nkauj thiab zoo nkauj, sib luag hauv nws cov duab thiab cov xim, yog qhov muaj peev xwm zoo nkauj nrog cov pob tshab polypropylene thiab cov ntawv kub kub tag nrho kub luam ntawv los muab cov ntawv tshiab. Cov dej ntim cawv yog teev rau hauv lub thawv, qhov twg cov duab qhwv ib ncig ntawm lub pob: yooj yim thiab cuam tshuam los ntawm ob qhov “hlais thiab tiroir”.

The Recognition

About the A' Design Award Platinum

Il Mosnel QdE 2012 Daim Ntawv Lo Ntawm Cov Cawv Txiv Hmab Thiab Pob yog tus yeej ntawm A' Design Award Platinum, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim zoo kawg nkaus, zoo nkauj thiab ci ntsa iab tiag tiag. Cov neeg yeej Platinum yog cov khoom xav tsis thoob ntawm kev tsim, yog cov pov thawj ntawm qhov kawg ntawm kev txawj tsim ntawm tib neeg, thiab qhia txog kev tshaj lij uas tsis muaj leej twg piv tau thiab kev txawj ntse ntawm cov kws tsim qauv. Cov qauv tsim no xav tias yuav yog cov haujlwm muaj koob npe tshaj plaws uas txiav txim lub caij nyoog txoj kev zoo nkauj, pab rau zej zog txoj kev noj qab haus huv thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Il Mosnel QdE 2012 Daim Ntawv Lo Ntawm Cov Cawv Txiv Hmab Thiab Pob qhia txog qib zoo tshaj plaws thiab tsis muaj kev xyem xyav ua rau lub ntiaj teb zoo dua nrog nws cov yam ntxwv muaj txiaj ntsig thiab muaj nqi. Il Mosnel QdE 2012 Daim Ntawv Lo Ntawm Cov Cawv Txiv Hmab Thiab Pob yog ib qho haujlwm uas yeej A' Design Award Platinum, uas txhawb kev xav, tshoov siab, ua rau zoo siab thiab ua rau muaj kev xyiv fab loj.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
An elegant label which is balanced in its graphics and colors and in the combination with a modern font as Anorak, that is perfectly integrated, but at the same time distinct from the original elements of the label.
A daring solution was used with a transparent polypropylene to give new sensations: entirely hot foil gold printing to enhance the elegance of the product.
The powerful pouring out of the sparkling wine is underlined on the box, where the graphics wraps around the packaging.
Tags
sparkling wine, laura ferrario il mosnel, QdE 2012, ferrariodesign il mosnel, Questione d'etichetta 2012
Inspiration
Just as the Iseo Lake splashes on the banks of Franciacorta, so the sparkling wine wets the sides of a glass.
This concept arises from the graphic re-elaboration of the historical image representing the shape of the lake, and expresses all the power with which a freshly uncorked Reserve bottle is poured into a crystal glass.
The little bubbles mix in the jet of the sparkling wine and create an expectation, an emotion which awakens a desire to open the bottle.
Project Duration
This project is the winner of the prestigious Award The Mosnel “Questione d’Etichetta” - now in its fourth edition and promoted by the historic winery in Franciacorta with the partnership of ADI.

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