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Xiaohutuxian Xinyouran Ọrụ Mbupụta Ihe Ọṅụṅụ by Bxl Jupiter Team

Xiaohutuxian Xinyouran Ọrụ Mbupụta Ihe Ọṅụṅụ by Bxl Jupiter Team is a highly esteemed winner of the very prestigious 2020 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Ngwungwu Competition Category.


ỌlaọchaNgwungwu· 2020

Xiaohutuxian Xinyouran Ọrụ Mbupụta Ihe Ọṅụṅụ

by Bxl Jupiter Team

Client: Shenzhen baixinglong creative packaging co., ltd.

Ihe Nrite A' Design Award nke Ọlaọcha Winner in Ngwungwu Category

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The Design

About Xiaohutuxian Xinyouran Ọrụ Mbupụta Ihe Ọṅụṅụ

Xiaohutuxian Xinyouran bụ nhazi mkpuchi maka karama mmanya na-aba n'anya. Igbe ahụ dị ka ejiji achara, elu ederede a na-eji na China oge ochie tupu akwụkwọ. Igbe ahụ na-emeghe otu ụzọ ka akwụkwọ ejiji achara si emeghe, ya mere imeghe mkpuchi ahụ na-echetara imeghe akwụkwọ amamihe. N'ime ya, ụzọ eserese inki China abụọ na-egosi usoro ugwu, akara ọdịnala nke amamihe. A na-ese ugwu ndị ahụ site na koodu akụkụ abụọ, na-ejikọta omenala China na teknụzụ ọgbara ọhụrụ. E ji kaadịbọọdụ mee mkpuchi ahụ ma tụọ ya 150 site na 120 site na 300 milimita.

The Recognition

About the Ihe Nrite A' Design Award nke Ọlaọcha

Xiaohutuxian Xinyouran Ọrụ Mbupụta Ihe Ọṅụṅụ meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Xiaohutuxian Xinyouran Ọrụ Mbupụta Ihe Ọṅụṅụ ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Xiaohutuxian Xinyouran Ọrụ Mbupụta Ihe Ọṅụṅụ bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Bamboo slips used to record characters in ancient China were made into wine boxes, including the opening of wine boxes in the same way as bamboo slips.
The interior of the box is a pair of Chinese ink paintings, a stretch of mountains. The mountains that are looming in China are also the symbol of wisdom. We use the now popular two-dimensional codes to draw a stretch of mountains. The forms are new and interesting, and will be Chinese culture. Modern technology combined.
Dimensions & Packaging
150mm*120mm*300mm
Tags
Liquor, packaging, liquor packaging, creative packaging
Production Technology
Cardboard box,Printing technology
Inspiration
The “xinyou ran” is an old brand, the brand culture is wisdom, wisdom is the best representative of the book, in China there is a very Chinese book - bamboo slips, in the absence of ancient paper, the Chinese use bamboo slips to record text, spread wisdom. We made the liquor box into a bamboo slip. It was a direct expression of wisdom. We designed the opening of the liquor box in the same way as the bamboo slip. The opening of the liquor box was like opening a book full of wisdom.
Project Duration
Start in October 2019 and finish in December 2019
Operation Flow
The opening method is the same as that of bamboo slips.
Team Members
Creative Center-Jupiter Group

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