Green Boat Song Nkwakọ Ngwaahịa nke Evan Chen and Ziming Guo

Ihe emepụtara bụ Green Boat Song Nkwakọ Ngwaahịa nke Evan Chen and Ziming Guo bụ onye meriri a na-asọpụrụ nke ukwuu nke 2021 Ihe Nrite A' Design Award nke Ọlaọcha na Udi Asọmpi Nhazi Ngwungwu.

ỌlaọchaNgwungwu· 2021

Green Boat Song Nkwakọ Ngwaahịa

nke Evan Chen and Ziming Guo

Onye Ahịa: Lascaux Design Institute Inc.

Onye Meriri Ihe Nrite A' Design Award nke Ọlaọcha na Udi Ngwungwu

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Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

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Nhazi a

Maka Green Boat Song Nkwakọ Ngwaahịa

Nkwakọ ngwaahịa bụ maka ngwaahịa ugbo. Ọ na-eji Klein acha anụnụ anụnụ na mpaghara buru ibu iji mepụta ikuku ọkachamara, gosipụta àgwà ngwaahịa ma mesie njirimara njirimara nke organic. Isi ahụ ya na-eji akwụkwọ akpụ osisi mara mma, na-egosi ọkụkọ na-eto ngwa ngwa na gburugburu ebe a na-azụ. Osisi vine na ifuru gbara ya gburugburu na-eweta echiche nke okike na ịdị ọcha. Nhazi nke ozi ngwaahịa na-eme ka ọdịnaya foto dịkwuo mma, ma n'otu oge ahụ, ọ na-enyekwa ohere zuru ezu iku ume.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Ọlaọcha

Green Boat Song Nkwakọ Ngwaahịa meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Green Boat Song Nkwakọ Ngwaahịa ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Green Boat Song Nkwakọ Ngwaahịa bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: A farmer in Pingdingshan, a beautiful town in Henan province, China, raises a flock of chickens that live happily in nature. Unlike caged chickens, chickens raised here bask in the morning sun, drink mountain springs and eat organic grains as humans do, and the soil is rich in minerals. So chicken and eggs are in good conditions and very safe to eat.
Nha & Mkpuchi: Green Boat Song Egg packaging is made from natural recyclable corrugated material (packaging size is 345mm*280mm*70mm), which is consistent with natural and organic egg products and reduces the pressure on the environment.
Mkpado: logo,packaging,illustrations,graphics,aggs,Lascaux Design,Chicken
Teknụzụ Mmepụta: We use spot colour printing on the surface of the natural recycled corrugated paper and use embossing and hot stamping processes for the words "Certified Organic" to allow the consumer to feel the undulations on the surface of the box when they hold the product, expressing the "thickness" and "quality" of the product.
Ịma Aka Imepụta: The image for this packaging design uses a sketchy expression to depict the chicken, the environment and more. In the year 2020 in China, there is still a lot of poor quality, unattractive packaging on the market, and this solution is an attempt to adapt to the Chinese consumer market, but it seems to be working well so far.
Nchọpụta: At the beginning of 2020, the farmer approached us and offered us to help with the design, but delayed working together because he could not afford our higher design fees. By September, we were so moved by the client's sincerity and his dedication to making the product that we agreed to pay us for the design along with the eggs, and the collaboration began. We are also willing to work with these clients who work from the heart, because we work with the same heart.
Mkpali: We have depicted a fat hen incubating her eggs on a beautiful flat-topped hill, and a canopy of vines and flowers surrounded her. Behind the hen is a beautiful green field, a scene of the nature in which they live, distinguishing the hens from caged chickens. The quality of the water, the organic grains raised in farm and the mineral-rich living soil are also illustrated in picture. This gives the consumer a more direct insight into the excellent quality of the eggs.
Oge Ọrụ: The project started with Suzhou in November 2020.
Usoro Ọrụ: The box is made of an "aeroplane box" and when the user opens the lid, 5 rows of 6 rows of eggs are presented to the user. The interior is made of pearl sponge to ensure the safety of each egg while looking safe.
Ndị Otu: Evan Chen
Ziming Guo
Leti Liu
Suheng Yao
Fan Zhang
Jiayi Jiang
Min Fang