Shacheng 1976 Ngwugwu Karama Mmanya Vaịn by Yibin Lin

Shacheng 1976 Ngwugwu Karama Mmanya Vaịn by Yibin Lin is a highly esteemed winner of the very prestigious 2022 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.

BronzNgwungwu· 2022

Shacheng 1976 Ngwugwu Karama Mmanya Vaịn

by Yibin Lin

Client: Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.

Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category

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Colors

The Design

About Shacheng 1976 Ngwugwu Karama Mmanya Vaịn

Shacheng 1976 bụ nhazi ngwugwu maka karama mmanya vaịn. Mkpuchi ya jikọtara ọdịdị okpueze na ọdịdị daịmọnd. Akwụkwọ grepu abụọ na-akpụchi akụkụ ala nke karama ahụ, dịka a ga-asị na e ji ọbụ aka jide mmanya ahụ. Mgbidi karama ahụ pụtara ìhè, ọla edo bụkwa isi agba e ji mee ya. Mmechi ya jikọtara mkpuchi mpụta dị elu nke a na-agbanwu na mkpuchi ime nke ọla dịka osisi ọak, nke mere na e nwere ike iji aka meghee karama ahụ ma mechigharịa ya ọzọ maka nchịkọta na ngosi. Mkpuchi mpụta na-akwado mkpuchi ime ma na-egbochi mwepụta mmiri mgbe ikuku na-arị elu. Nhazi a na-akwanyere Shacheng ùgwù, obodo mara ama site n'oge ochie maka ọrụ ịkpụ mmanya vaịn.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Shacheng 1976 Ngwugwu Karama Mmanya Vaịn meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Shacheng 1976 Ngwugwu Karama Mmanya Vaịn ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Shacheng 1976 Ngwugwu Karama Mmanya Vaịn na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging gives products more cultural connotations, and is a representative work of the combination of commercial ideas and cultural creativity. The cap of the bottle is designed with a combination of crown and diamonds, showing her nobleness.
Dimensions & Packaging: The product bottles of the serie are matched according to the international color matching standard, which are in line with international standards and international aesthetics. With the transparent outer bottle wall and gold as the main color, which is simple, elegant and luxurious.
Tags: Bottle, Packaging design, Wine, Chinese spirit
Production Technology: The cap of the bottle is designed with a combination of crown and diamonds, showing her nobleness. Two grape leaves are designed on the lower part of the bottle to wrap the bottle body, as if holding the wine in the palm of the hand, showing her preciousness, and also incorporating the concept of China's first bottle of dry white wine into it. The whole bottle body is painted with golden color, which reflects the glory of Shacheng as an important wine-making town and interprets the supreme sense of luxury.
Design Challenge: In a closed environment with higher temperatures, the air pressure in the wine bottle will increase, which will easily cause the oak cork to fly out and cause the wine to leak. The screw-top design of Shacheng 1976 tightens the outer cap and the bottle mouth, and the outer cap just supports the inner plug, preventing the inner plug from flying and preventing the leakage of wine.
Research: It is committed to digging out the connotation behind the product and telling an evocative story. The packaging gives products more cultural connotations, and is a representative work of the combination of commercial ideas and cultural creativity.
Inspiration: The inspiration of this product is to commemorate this place, reflecting the change from selling products to selling culture. It is committed to digging out the connotation behind the product and telling an evocative story.
Project Duration: Since Yuan Dynasty, Shacheng has been famous for winemaking, and Shacheng Winery is the birthplace of China's first bottle of dry white wine.
Operation Flow: The bottle cap adopts a combination of a screw-top design outer cap and a metal oak inner plug, and the inner plug can be easily pulled out without a wine opener. Regardless of whether the wine is drunk or not, the inner plug can be inserted back and the outer cover twisted back to maintain the overall perfection for collection and brand display.
Patents: Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
Team Members: Lin Yibin
Image Credits: Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
Lin Yibin