Nikasi Nkwakọba Karama Biya by Tiger Pan

Nikasi Nkwakọba Karama Biya by Tiger Pan is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Ngwungwu Competition Category.

ỌlaọchaNgwungwu· 2023

Nikasi Nkwakọba Karama Biya

by Tiger Pan

Client: Tsingtao Brewery Co., Ltd.

Ihe Nrite A' Design Award nke Ọlaọcha Winner in Ngwungwu Category

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The Design

About Nikasi Nkwakọba Karama Biya

Nikasi bụ atụmatụ nkwakọba maka biya ọcha dị elu. A pịrị olu karama ahụ n'ụdị akụkụ atọ ma o bu onyinyo jiometrị e mepụtara nke Ninkasi, onye a kọwara n'akụkọ ifo dịka chi nwanyị mbụ nke ịgba biya. Akụkụ ahụ karama ahụ ka e ji akwa amị mee ka ọ dị nkịtị n'akụkụ ụfọdụ, ma e mere ka akara ahụ dị elu were ụdị ga-egosipụta uwe mwụda nke chi nwanyị ahụ. Kama ịdabere naanị na akara e biri ebi, ọdịdị enyo ahụ a kpụrụ akpụ na-enye biya ahụ njirimara ya. Karama ahụ dị milimita 63 n'obosara, milimita 63 n'omimi na milimita 225 n'ogologo. Nnwale ugboro ugboro na imepụta ihe nlere anya n'ụdị akụkụ atọ mere ka mmepụta n'ọtụtụ buru ibu kwe omume.

The Recognition

About the Ihe Nrite A' Design Award nke Ọlaọcha

Nikasi Nkwakọba Karama Biya meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Nikasi Nkwakọba Karama Biya ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Nikasi Nkwakọba Karama Biya bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The goal of the project is to build up a fresh new brand of high-end white beer. With the fierce competition going on the beer market, Nikasi will not stand out easily with a different label, but it will with a totally different carved bottle. On the neck, the geometric figure of Sumerian goddess of brewery is embossed. Under the neck, a delicate label is made to be the gown of the goddess. In any social occasions, Nikasi will be the special preferable choice of beer, making the consumers proud of holding it on hand.
Dimensions & Packaging: Width 63mm x Depth 63mm x Height 225mm
Tags: beer, Sumerian civilization, white beer, package, Tiger Pan
Production Technology: The bottle neck is carved in three dimensions, the bottle body is partially sanded and the label bulges.
Design Challenge: As we know, the thickness for a beer bottle is quite limited. The carving of the bottle is not at all an easy process. Also the sharp angles on the face have made it even difficult for manufacturer to produce it by mass. Yet through over 30 times of proofing and redesigns of the 3D modeling work, the beer is now qualified of mass production.
Research: As the brand owner of Nikasi, Tsingtao beer has made mass production for the bottle with the carved neck, which has proved the design to be effective and influential.
Inspiration: The inspiration come from the myth that Ninkasi is said to be the first goddess of brewery in human history. While most of the beers differentiate themselves from their competitors by labels. We made this bold decision to carve the neck of the bottle, telling a mysterious story of the origin of the beer in the same time.
Project Duration: 2021 September to 2022 August
Operation Flow: The highly exquisite bottle stickers are designed to serve as the dress of the goddess. All these details match the theme of Nicasi, making consumers feel proud to hold the bottle in their hands and feel the leading superiority in social occasions. Exquisite embossing technology will leave a high quality impression on consumers and open a massive gap with competitors.
Patents: Tiger Pan
Team Members: Chief Designer: Tiger Pan
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Image Editing: Juanjuan Wu
Project Manager: Hua You
Image Credits: Tiger Pan