Daity Galaxy Ngwugwu Ihe Ọṅụṅụ Dessert by Mohsen Koofiani

Daity Galaxy Ngwugwu Ihe Ọṅụṅụ Dessert by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 Ihe Nrite A' Design Award nke Igwe in Nhazi Ngwungwu Competition Category.

IgweNgwungwu· 2024

Daity Galaxy Ngwugwu Ihe Ọṅụṅụ Dessert

by Mohsen Koofiani

Client: Daity Galaxy

Ihe Nrite A' Design Award nke Igwe Winner in Ngwungwu Category

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Colors

The Design

About Daity Galaxy Ngwugwu Ihe Ọṅụṅụ Dessert

O doro anya na e mere ngwugwu a maka ụmụaka. Nkwekọrịta dị n'etiti atụmatụ ha n'ụdị ụtọ dị iche iche doro anya. Ha niile nwere usoro yana agba mara mma ma e mekwara ha dịka usoro nke dị n'otu, a dọpụrụ ntutu isi ndị mmadụ ahụ n'ụzọ dị iche iji mee ka anya lekwasị aha na ụdị dessert ahụ. N'atụmatụ a, iji dọta mmasị karịa na ngwugwu ahụ, a na-eji ndị mmadụ nke echiche efu na nke ụmụaka, nke e mere site na usoro eserese mmiri n'akụkụ ihe ngosi ahụ.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Daity Galaxy Ngwugwu Ihe Ọṅụṅụ Dessert meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Daity Galaxy Ngwugwu Ihe Ọṅụṅụ Dessert ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Daity Galaxy Ngwugwu Ihe Ọṅụṅụ Dessert maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging design is related to a dessert drink in different fruit flavors. According to the design, it is clear that this design is specially designed for children.
The harmony between the designs is clear in different flavors and they all have a rhythm with stunning and attractive and sharp colors.
The hair of the characters is drawn upwards in a special way so that it is shown like the product inside the package and directs the movement of the eye towards the name and type of dessert.
Dimensions & Packaging: Tetraprism packaging consists of 7 layers, which are from the inside to the outside:
Two polyethylene layers adjacent to the product, aluminum foil, middle polyethylene layer, two cardboard layers, polyethylene layer adjacent to the air
The dimensions are 75 mm long, 180 mm high, and 75 mm deep
Tags: Dessert Drink, Drink, Dessert, Galaxy, Daity, Drink Package, Dessert Package, Dessert Drink Package, Package Design
Production Technology: The illustration on the packaging was done with watercolor technique and the choice of colors was very researched and the mentality of children was taken advantage of with a little supervision.
Design Challenge: The most difficult part of the project was reaching the common point of children's mental images in the research and the final result.
Research: Type of research: field and point research
Research goals: Getting to know the mood of children and understanding the color in them
Data collection and research tools: Use of multiple characters for each design and children's freedom to choose colors
Participants: children between 7 and 12 years old
The effect of the research: children's eagerness to see the final design and the effective result of the design
Inspiration: The design is inspired by the fantasy world of children. In the illustrations, each child imagines himself in the same world according to the taste of his favorite fruit. The design of children's world needs to know their spirit, and for this design, necessary research has been done and children's mentality has been used.
Project Duration: This project started in March 2023 and continues until now.
Operation Flow: The happy and carefree colors used in this packaging and the cartoon characters and its fantasy-dreamy atmosphere play a very important role in communicating visually with children. The attractiveness of color is the key tool of this packaging for better interaction and impact.
Image Credits: All of the images: Illustrator / Creator: Mohsen Koofiani