Shun Pin Lang 480 Blue Ngwakọ Ihe Ọṅụṅụ by He Zhuang, Qiu Lina, Wang Bowei and Yu Jun is a highly esteemed winner of the very prestigious 2024 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.
BronzNgwungwu· 2024
Shun Pin Lang 480 Blue Ngwakọ Ihe Ọṅụṅụ
by He Zhuang, Qiu Lina, Wang Bowei and Yu Jun
Client: Chengdu Mind-and-Hand Positioning Co., Ltd
Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category
Verified Award Winner
Verify Award Status for #152682The Design
About Shun Pin Lang 480 Blue Ngwakọ Ihe Ọṅụṅụ
Shun Pin Lang 480 Blue bụ atụmatụ ngwakọ ihe ọṅụṅụ maka ihe ọṅụṅụ a gbara na karama. Karama a bụ nke a na-ahụ ihe niile n'ime ya (transparent) ma nwee ụdịdị okirikiri (cylindrical), nke nwere ụdịdị geometric dị mfe iji jide n'aka. E tinyere akara ifuru peony na-acha anụnụ anụnụ n'ahụ karama ahụ. N'omenala ndị Chinese, ifuru peony na-egosi ọganihu na obi ụtọ. Ọkụ e ji akpụ ihe (hot stamping) na-agbakwunye nkarịrị ọla edo mara mma na olu karama ahụ. Ihe machie ọla edo (gold foil) dị n'elu mkpuchi karama na-egosi ụdị nchịkọta atọ nke usoro a: anụnụ anụnụ, uhie, na ọla edo. Agba anụnụ anụnụ ahụ na-akwado ọdịdị dị mfe na nke mara mma, ma na-enyere ndị na-azụ ahịa aka ịmata akara ahịa ahụ n'elu shelf.
The Recognition
About the Ihe Nrite A' Design Award nke Bronz
Shun Pin Lang 480 Blue Ngwakọ Ihe Ọṅụṅụ meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Shun Pin Lang 480 Blue Ngwakọ Ihe Ọṅụṅụ ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Shun Pin Lang 480 Blue Ngwakọ Ihe Ọṅụṅụ na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Shunpinlang, with its exquisite packaging and delicate design, showcases the brand's unique charm and value. The fully transparent bottle is adorned with a mysterious and enchanting blue peony, symbolizing prosperity and abundance, carrying sincere auspicious wishes.
- Dimensions & Packaging
- The unique design carries a beautiful blessing: the peony, as a traditional auspicious flower in China, symbolizes prosperity, good fortune, and auspiciousness. The peony swirls on the bottle, which enhances the brand impression and facilitates consumer recognition. It conveys wishes of prosperity, abundance, and happiness to consumers, bringing joy and harmony to their hearts.
- Tags
- Packaging
- Production Technology
- Shunpinlang series packaging features intricate patterns on the bottle neck through hot stamping, making it even more eye-catching and prominently displaying the brand's core. Additionally, the bottle caps have undergone gold foil adjustments, clearly indicating "Blue, Red, Gold Cap" variations. This fresh visual upgrade enhances the product's visibility in the market, highlighting the brand's focus and uniqueness, and achieving a harmonious balance between functionality and aesthetics in the packaging.
- Design Challenge
- The overall design exudes simplicity and elegance, showcasing a sense of refinement and nobility. The combination of the blue peony on the bottle body and the golden pattern on the neck creates a harmonious and visually pleasing aesthetic, adding a touch of sophistication and texture. Every detail reflects the brand's values and quality, while also demonstrating a deep respect for and inheritance of traditional culture. The visual presentation further enhances the cultural taste, elevating the packaging to a higher level and embodying the essence of Chinese traditional harmonious and lucky culture.
- Inspiration
- Its meticulously crafted appearance, profound auspicious symbolism, and the noble and elegant temperament conveyed through brand design make Shunpinlang an unforgettable treasure with significant collectible value.
- Operation Flow
- This packaging design fully embraces the characteristics of minimalist aesthetics, showcasing the brand's sophisticated and elegant visual appeal. The cylindrical bottle shape, designed with geometric precision, is easy to grip and features smooth lines that symbolize smoothness and harmony. The exquisite use of hot stamping technique, with intricate patterns adorning the bottle neck, adds a touch of refined simplicity and sophistication that complements the peony motifs on the bottle body. The overall color scheme predominantly utilizes blue, symbolizing wisdom and a broad-minded perspective, conveying the brand's values of innovation and harmonious beauty to the world.
- Team Members
- He Zhuang
Qiu Lina
Wang Bowei
Yu Jun
Wang Chaojun
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