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Fenjiu Jujiang Lingqiong Nkwakọba Mmanya by Wen Liu

Fenjiu Jujiang Lingqiong Nkwakọba Mmanya by Wen Liu is a highly esteemed winner of the very prestigious 2026 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Ngwungwu Competition Category.


ỌlaọchaNgwungwu· 2026

Fenjiu Jujiang Lingqiong Nkwakọba Mmanya

by Wen Liu

Client: Shenzhen Oracle Creative Design Co., Ltd

Ihe Nrite A' Design Award nke Ọlaọcha Winner in Ngwungwu Category

Colors

The Design

About Fenjiu Jujiang Lingqiong Nkwakọba Mmanya

Fenjiu Jujiang Lingqiong bụ nhazi nkwakọba maka mmanya baijiu nke ndị China. Mkpuchi elu ahụ nke yiri ugwu na-echetara mmadụ Ugwu Luliang, ebe a mụrụ akara ahụ, a pụkwara ibuli ya iji nweta karama dị n'ime ya. Karama ahụ nwere ọnụ dị nta na ala dị nkọ, ụdị a na-eji eme baijiu ndị China ihe dị ka puku afọ isii gara aga. E ji aka kpụọ karama ahụ na seramiik ma jiri glaze nkume dị oke ọnụ ahịa mechaa ya. Nkwakọba dị n'èzí na-eji kristal platinum na ntinye agba ígwè nke oke okpomọkụ. Ụdị ọkpụkpụ ya na-enye ohere ile ya anya site n'akụkụ niile.

The Recognition

About the Ihe Nrite A' Design Award nke Ọlaọcha

Fenjiu Jujiang Lingqiong Nkwakọba Mmanya meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Fenjiu Jujiang Lingqiong Nkwakọba Mmanya ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Fenjiu Jujiang Lingqiong Nkwakọba Mmanya bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This baijiu resembles a stationary sculpture, its artistic beauty evoking a sense of preserved time. Beneath the brown, mountain-shaped bottle, a mysterious object floats in suspension, as if awaiting discovery. The patterns and characters on the packaging carry echoes of ancient civilization, silently narrating the origins of Chinese writing.
Dimensions & Packaging
200mmx210mmx480mm
Tags
Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
Production Technology
The exterior packaging utilizes platinum crystal and high-temperature metal coloring oxidation techniques, achieving an exceptional texture. The bottle features a pointed-bottom shape crafted through ancient methods of handmade ceramics, adorned with a rare gemstone glaze. Together, they complement each other, vividly showcasing the ultimate craftsmanship and artisan spirit of Chinese ceramics.
Design Challenge
During the initial prototyping phase, the product faced significant challenges. The core difficulty lay in the historically unstable firing process for the pointed-bottom bottle, an issue long known for its extremely low yield that has consistently challenged the industry. Through dozens of systematic refinements to the production process, the team ultimately achieved a successful firing.
Research
Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiration
The design draws inspiration from Fenjiu's birthplace, the Lüliang Mountains, symbolizing its deep connection with nature and honoring centuries of brewing mastery. The bottle's form echoes the 6,000-year-old "small-mouthed, pointed-bottom amphora" from the Yangshao period—one of the earliest known vessels used in Chinese baijiu making—reflecting the rich cultural legacy of this traditional spirit.
Project Duration
March 2024, Shenzhen, China
Operation Flow
The product display features a sculptural design, allowing 360-degree viewing from all angles. The mountain-shaped top cover can be easily lifted to access the product inside.
Team Members
Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li

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