Emas Bungkusan · 2022
Shijian Chuxin Kemasan Teh
by Longxiang Li
- A' Design Award Emas 2022 in Bungkusan
- CLIENT: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.
- Estimated Number of Design Views: 52,954
- Verification code E02E513302 · Verify this award
Colors
About Shijian Chuxin Kemasan Teh
Shijian Chuxin yaiku desain kemasan kanggo teh. Desain iki nggunakake ilustrasi sing diilhami saka kebon teh ekologis ing Guizhou, kodhok, manuk sriti, para pemetik teh lan Kali Chishui. Ilustrasi gaya Tionghoa iki nggambarake ekologi wilayah produksine lan menehi merek kasebut basa visual sing khas, ditujokake kanggo konsumen sing luwih enom. Kertas pembungkuse digawe saka kertas khusus warna putih lan dicithak nganggo ilustrasi kasebut. Kothake dirampungake nganggo cithakan laser lan stamping panas emas, kanthi ukuran 300 x 120 x 80 milimeter. Kothak iki gampang dibukak, lan bahan-bahan sing prasaja cocog kanggo produksi massal.
About the A' Design Award Emas
Shijian Chuxin Kemasan Teh menang A' Design Award Emas, pangenalan sing prestisius banget sing diparingake marang desain kelas siji, nggumunake lan unggul. Pemenang Emas iku ciptaan sing inovatif banget, visioner lan sumunar nggumunake sing nggambarake kejeniusan, kawicaksanan lan kaprigelan para desainer. Shijian Chuxin Kemasan Teh dikarepake dadi panemuan sing dipuji banget, pelopor tren lan monumental sing nyedhiyakake nilai sing durung tau ana. Desain sing menang A' Design Award Emas iki iku proyek sing nggumunake lan dihormati sing paring manfaat gedhe lan nyurung maju wates seni, sains, desain lan teknologi. Shijian Chuxin Kemasan Teh nuwuhake perasaan kekarepan sing kuwat, nggugah semangat, nyengkuyung kreativitas lan narik kawigaten kita.
Press Kit
- Unique Properties
- The product design uses Guizhou ecological tea gardens, frogs, big swallows, tea pickers, the Chishui River, and red culture as creative elements to construct a natural and excellent organic ecological humanistic world illustration design. Today, when we advocate returning to nature, let People can easily feel the breath of nature coming to their faces. Through the unique and unique visual language, the personality of the product packaging is established, and it can perfectly echo the brand,
- Dimensions & Packaging
- Packing box size: 300mm X 120mm X H80mm
- Tags
- Simple, modern, illustration
- Production Technology
- The packaging paper is made of white special special paper and printed with illustrations.The packaging box is printed by laser and hot stamped gold.
- Design Challenge
- The difficulty of the design of this project lies in how to make the product more suitable for young people. In the end, we solved this problem through different illustration techniques and the use of illustrations, which conformed to the target consumer group and demonstrated the brand's selling point.
- Research
- highlight brand personality in the form of Chinese-style illustrations.Graphic design runs through this package.It is separated from the traditional tea packaging design and fits the product positioning of the target group.highlighting everyone's understanding of tea, presenting products that are both novel and full of oriental charm.The design reflects the ecology of the production area and conforms to the target consumer group.
- Inspiration
- Aim of design through younger and literary design, clearly distinguish it from traditional green tea in the market. Create a natural and excellent illustration design for Guizhou Ecological Tea Garden, Frog, Big Swallow, Tea Picker, etc. The design reflects the ecology of the production area and conforms to the target consumer group. It is separated from the traditional tea packaging design and fits the product positioning of the target group.
- Project Duration
- The project was launched in July 2020 and completed in October 2020
- Operation Flow
- The packaging box is simple and easy for consumers to open.The packaging materials and processes are simple and easy to mass produce.
