Argentum Involucrum · 2021
Shangri La Involucrum Vini
by Pufine Advertising Ltd. Co.
- Praemium A' Design Award Argenteum 2021 in Involucrum
- CLIENT: Yunnan Shangri-La Wine Co. LTD
- Estimated Number of Design Views: 26,367
- Verification code 76B53212F6 · Verify this award
Colors
About Shangri La Involucrum Vini
Shangri La est excogitatio involucri pro serie trium vinorum rubrorum. Tesserae texturas picturae atramenti Orientalis traditionalis adhibent ad fluxum vini truncumque vitis veteris significandum. Latus ad latus positae, tres capsulae unum truncum sinuosum efformant. Quaeque capsula animal ex regione producente fert: papilionem pro aere, piscem pro aqua ochotonamque pro solo. Tesserae ex charta gossypii cum superficie aspera factae sunt, et impressio texturam corticis veteris efformat. Excogitatio animum ad artem traditionalem atque ad ambitum naturalem convertit.
About the Praemium A' Design Award Argenteum
Shangri La Involucrum Vini victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Shangri La Involucrum Vini opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Shangri La Involucrum Vini creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.
Press Kit
- Unique Properties
- 1,the entire series including three product,get creative inspiration from the expression of traditional Oriental ink painting,each product with ink shading of natural texture represents the wine flowing rhythm,The combination of the three products is like a winding and tough old vine trunk.2,The three products are combined with the animals in the producing area respectively.The colorful butterfly represents air,the Pisces represents water,and the pika represents soil.
- Dimensions & Packaging
- Length:300mm, width:90mm, height:90mm
- Tags
- Packaging, wine, Nature, Shangri-La, Animals, Ink painting
- Production Technology
- The wine label is made of kapok paper with rough texture, and rough texture of old tree surface is made by convex technology.
- Design Challenge
- We use eco-friendly kapok paper. The challenge of this design is how to make the texture of grape trunk on the paper. We use concave pressing and bulging technology to create realistic tree trunk texture on paper.
- Research
- The origin of this red wine series is located in high altitude areas. The pure air, water and soil create a high-quality ecological environment. This wine is made from the fruits of old grape trees. The older the trees are, the higher the wine quality is, which is worthy of collection.
- Inspiration
- The creative inspiration comes from the winding growth posture of old grape trees and mottled traces of years, The longer the tree age, the higher the wine level, which represents the quality of a good wine, just as the growth of old trees requires years of precipitation. We hope to use the traditional culture of the East to interpret this series of wine, to expand the boundaries of culture and blend.
- Project Duration
- The project began in October 2019 and will be completed in August 2020
- Operation Flow
- 1,From the texture of traditional Oriental ink paintings,we find that different forms are presented,like the natural flow of the red wine,and like the trunk of a vine,which can be presented individually or as a series of combinations.2,In today's material development, the natural environment is destroyed and traditional art gradually dies out.We also hope to arouse people's protection and inheritance of traditional art and ecological environment through the creativity of this set of products.
