TongChuang Design Munus Primarium: Involucrum Oryzae by Yongjun Chen

TongChuang Design Munus Primarium: Involucrum Oryzae by Yongjun Chen is a highly esteemed winner of the very prestigious 2021 Praemium A' Design Award Ferreum in Designatio Involucri Competition Category.

FerrumInvolucrum· 2021

TongChuang Design Munus Primarium: Involucrum Oryzae

by Yongjun Chen

Client: Huazhong Agricultural University

Praemium A' Design Award Ferreum Winner in Involucrum Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About TongChuang Design Munus Primarium: Involucrum Oryzae

Textus Libri: TongChuang Consilium est involucri oryzae designatio ad usum universitatis agriculturae creata. Funiculus gestatorius per fundum involucri traicitur, quod ruptionem pondere contentorum causatam prohibet. Involucrum parvum, simplex, et ex materiis ambientui amicis confectum est. Structura patentata involucro permittit ut inter statum planum et tridimensionalem libere mutetur, ita ut vectura et usus simplices et parvi sumptus maneant. Compositio graphica in antiquo charactere Sinico oryzae fundata est, involucro identitatem claram et cognoscibilem praebens.

The Recognition

About the Praemium A' Design Award Ferreum

TongChuang Design Munus Primarium: Involucrum Oryzae victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur TongChuang Design Munus Primarium: Involucrum Oryzae creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. TongChuang Design Munus Primarium: Involucrum Oryzae ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The innovative design of carrying rope through the bottom of the package completely avoids the problem of package breakage caused by weight-bearing. Minimalist, green materials, small size, the pursuit of the ultimate environmental protection. The graphic composition of the Chinese character "Rice" presents a distinctive personality, high recognition and promotes sales.
Dimensions & Packaging: Large packaging：185*102*182mm Mediumpackaging：185*102*125mm
Tags: Structural innovation, minimalist packaging, green
Production Technology: Patented structure makes minimal packaging can be freely switched between three-dimensional and flat state, simple and convenient to transport and use, low cost.
Design Challenge: Minimal packaging, simple and mature technology, convenient for production and use
Research: Patented structure, innovative carrying handle design, the pursuit of packaging sturdy and convenient to use. Minimalist design combined with green materials, the pursuit of the ultimate environmental protection.
Inspiration: The ancient Chinese character "Rice" is presented in a modern graphic composition, traditional and fashionable, with a distinctive personality, which efficiently conveys the attributes of the product and promotes sales.
Project Duration: Shenzhen,2020
Operation Flow: Minimalist packaging, mature technology, combined with the indentation on the paper, easy and fast to use, free to switch between three-dimensional and flat state.
Team Members: Lin Li,
Yongjun Chen,
Zhiguo Liu