Opus Prow Thai Insignia et Involucrum a designatore Piti Amornlertwattana est victor maxime honoratus praemii praestigiosissimi 2021 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Involucri.
ArgentumInvolucrum· 2021
Prow Thai Insignia et Involucrum
Cliens: Prow Thai
Victor praemii Praemium A' Design Award Argenteum in Categoria Involucrum
Victor Praemii Verificatus
Verifica Statum Praemii pro #116727Designum
De Prow Thai Insignia et Involucrum
Designatio imaginem recentem et hodiernam pro Prow Thai creare conatur, nota olei cocos virginei et cosmeticorum ab agricolis in meridionali Thailandia fundata. Involucrum, forma naturali cocos inspiratum, schema colorum punctatum paletamque colorum claram exhibet quae artificium et vitalitatem productorum reflectunt. Tonus albus totus, carnem cocos referens, puritatem, munditiem et naturam organicam notae significat.
Agnitio
De Praemium A' Design Award Argenteum
Prow Thai Insignia et Involucrum victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Prow Thai Insignia et Involucrum opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Prow Thai Insignia et Involucrum creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.
Post Designum
Fasciculus Nuntii
Merita, sodales gregis et singula technica a designatore praebita.
- Proprietates Singulares
- The designer conception to design the Prow Thai to look like a handcrafted product with meticulousness and have a feeling of hand-made work, but the packaging must have a standard and can be sold abroad and online market. Therefore, the logo was designed to look simple and clean by using only logotype and packaging using a circular shape of a coconut, painted in color painting to make a dot graphic element, and divide the color group to separate products into categories. The background is used as the off-white of coconut meat to represent the cleanliness of cosmetic products.
- Dimensiones et Involucrum
- Oil Height 230 mm x Diameter 110 mm, Lotion Height 130 mm x Diameter 65 mm
- Notulae
- branding, packaging, virgin coconut oil, cosmetic, lotion
- Technologia Productionis
- Bottle Material: Glass, PET Label: Sticker matte paper, offset printing
- Provocatio Designandi
- It is a project between the Thai government, entrepreneur, and designer and has a relatively short-term period to work. As for entrepreneurs, they lack experience and understanding of the design process. The designer must use the information to convince entrepreneurs to understand and to stick to their plans.
- Investigatio
- Prow Thai is a traditional virgin coconut oil that was originally in the small southern provinces of Thailand, and they wanted to expand the market to foreign countries and online. But they lacked an understanding of the design and limited production plants. The designer was assigned to develop the brand image, redesign the packaging. After researching, it was found that the product is a quality organic goods that can only be obtained from parts of the South in Thailand. The designer decided to make the brand image more international but still look like a handcrafted product.
- Inspiratio
- Prow Thai is a virgin coconut oil and cosmetics brand made from coconut oil, which are organic and indigenous products that require expertise and specialized knowledge from southern Thailand. The designer has to design a new brand also a packaging design and inspired by the form of the coconut and the beauty of the sea of southern regions of Thailand.
- Duratio Operis
- The project Started in March 2020 and finished in June 2020 in Bangkok Thailand.
- Cursus Operationis
- The designer focuses on simplicity and cleanliness to communicate the image of organic products but adds the dot painting pattern is inspired by coconut shape to get the feeling of local handicraft.
- Agnitiones Imaginum
- Images #1-#4: Piti Amornlertwattana
Image #5: Image by www.freepik.com, www.pexels.com
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