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Peaceful Munus Praecipuum: Involucrum Theae Odoratae ab Wang Jinsheng

Opus Peaceful Munus Praecipuum: Involucrum Theae Odoratae a designatore Wang Jinsheng est victor maxime honoratus praemii praestigiosissimi 2021 Praemium A' Design Award Ferreum in Categoria Certaminis Designatio Involucri.


FerrumInvolucrum· 2021

Peaceful Munus Praecipuum: Involucrum Theae Odoratae

a Wang Jinsheng

Cliens: Yunnan Tech & Besiness University

Victor praemii Praemium A' Design Award Ferreum in Categoria Involucrum

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Victor Praemii Verificatus

Verifica Statum Praemii pro #122731

Colores

Designum

De Peaceful Munus Praecipuum: Involucrum Theae Odoratae

Textus Libri: Pax est consilium involucri pro thea odorata. Arca exterior imagine manu picta mulieris cheongsam gerentis, vestem traditionalem mulierum Sinensium, illustratur, cum formis floralibus in textura permixtis. Illustratio arte chalcographica in operculo latae aluminii imprimitur. Involucrum duas partes habet, operculum arcae et corpus arcae, ita ut parvae latae facile aperiantur, removeantur et ostendantur. Bractea aluminii interior theam ab humore tuetur. Tres sapores coniungi possunt ut variis gustibus conveniant.

Agnitio

De Praemium A' Design Award Ferreum

Peaceful Munus Praecipuum: Involucrum Theae Odoratae victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Peaceful Munus Praecipuum: Involucrum Theae Odoratae creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Peaceful Munus Praecipuum: Involucrum Theae Odoratae ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares
Cheongsam and scented tea are basically exclusive to women in China. This packaging design uses a beautiful woman wearing a cheongsam as the outer packaging of the scented tea, and uses synesthesia to give users an elegant, quiet and beautiful association with scented tea.
Dimensiones et Involucrum
Width 75mm x Length 200mm x Height 45mm
Notulae
Cheongsam, Scented Tea, Classical, Elegant, Tradition
Technologia Productionis
The hand-painted pattern is made into the cover of the aluminum can packaging by gravure printing. The performance of the protective layer and the adhesive layer also have physical and chemical indicators, so that the aluminum foil that protects the tea has good barrier properties, hygienic safety, heat sealability and good physical and mechanical properties.
Provocatio Designandi
There are many women-related products. How to choose an element that is more appropriate than the scented tea as the packaging pattern is the most challenging part of the whole design. After many selections, we finally chose cheongsam. The function of cheongsam to show the unique beauty of women echoes the beauty of scented tea. Through adjustment and combination, we have integrated floral patterns on the fabric of the cheongsam, as an embellishment of the cheongsam, blending with the main body, conveying the femininity of women, and reflecting the sweetness and softness of scented tea.
Investigatio
This design is inspired by the unique Chinese costumes-cheongsam, cheongsam and flowers all have intuitive associations with women. The content of this package is scented tea, so the combination of cheongsam and flowers is used to highlight the feminine beauty, and the picture is soft and unified.
Nowadays, Chinese retro style is more popular, and these elements are deeply loved by some young people. Cheongsam is one of the traditional Chinese quintessence. While promoting flower tea, it also serves as a publicity and protection for traditional culture. Let more young people understand the excellent Chinese traditional culture.
Inspiratio
The packaging uses beauties wearing cheongsam as the main element, so that the target group of scented tea has a clear understanding. The color of the packaging is stable and classic, harmonious and unified with the taste of the target user.
Duratio Operis
The project started in September 2020 in Kunming and finished in March 2021 in Kunming
Cursus Operationis
The package is composed of two parts: a box cover and a box body. This structure is convenient to open and easy to take out and display the tea can. The inner packaging is packaged in a small can, and the aluminum foil material can effectively prevent the scented tea from getting damp. The meticulous illustration pattern highlights the fine quality of the small box packaging. Three different flavors of scented tea can be randomly combined according to the needs of users to meet the diverse needs of consumers.
Membra Turmae
Wang Jinsheng
Xie Jin
Feng Meiyan
Chen Shiguang
Lin Hai
Deng Shaobiao
Agnitiones Imaginum
Image#1: Illustrator Wang Jinshengi, 2020.

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