Iguana Involucrum Potionis Energiae by Linnikov Agency is a highly esteemed winner of the very prestigious 2022 Praemium A' Design Award Argenteum in Designatio Involucri Competition Category.
ArgentumInvolucrum· 2022
Iguana Involucrum Potionis Energiae
Client: Iguana
Praemium A' Design Award Argenteum Winner in Involucrum Category
Verified Award Winner
Verify Award Status for #129832The Design
About Iguana Involucrum Potionis Energiae
Iguana est involucri delineatio pro potione energiae in cannis aluminii venditata. Cannae superficies pellem iguanae imitatur, cum squamarum textura et vestigiis scalpturae quae robur et energiam significant. Singuli sapores diverso pellis colore distinguuntur. Sapor originalis viridi colore utitur, sapor fructuum tropicorum aurantio et aureo, sapor autem baccarum rubrarum rubro. Typographia formam scalpturarum sequitur, et contrarium album ac nigrum nomen clarum servat. Delineatio in aluminio imprimitur, quod deinde in cannam figuratur.
The Recognition
About the Praemium A' Design Award Argenteum
Iguana Involucrum Potionis Energiae victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Iguana Involucrum Potionis Energiae opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Iguana Involucrum Potionis Energiae creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Iguana Energy composition is perfectly balanced. All components perfectly complement each other, creating the energetic effect. All ingredients used in the production of Iguana are natural, giving the taste of invigorating explosive energy and strength!
- Dimensions & Packaging
- оriginal
Classic taste of invigorating energy
tropical fruits
Bright fruity taste with notes of citrus, designed to awaken your fire.
red berries
Perfect charge of berry energy - Tags
- iguana, Energy drinks, can, Leather, scratches
- Production Technology
- Designs are printed on the aluminum and then crafted into a can
- Design Challenge
- It was necessary to model an iguana and pick up the skin.
- Research
- The customer came already with the name Iguana. Our agency had to develop the design of a power bank in three forms. Were offered several options, more simple and concise. And immediately the first option was conceived in the form of skin, the skin of an Iguana. this idea came up on its own. For even greater manifestation and identity, it was the power engineer who was asked to make scratches in the bank, which give a feeling of strength, energy. The font was proposed in the nature of scratches, so that the style would be solid. The contrast of the black-and-white font and bright colored skin makes the writing stand out well. several colors of skin were suggested on the jar depending on the type of flavor. There are three in total.
- Inspiration
- The very name of the product Iguana and the use of natural ingredients inspired the use of natural images, to show the jar that imitates the skin of the Iguana. The color of the skin changes depending on the taste. The original taste is - Green skin. Tropical flavor - orange/gold. Red Berries - Red Leather shows explosive scratches on this leather. They give a sense of the power and explosive effect that nature can give.
- Project Duration
- The project started in March 2021 in Lviv and ended in October 2021 in Lviv.
- Operation Flow
- Custom design will make the product stand out on the shelf.
- Team Members
- Art-Director and graphic designer: Lynnyk Dmytro
Designer 3D: Alexey Avduevsky
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