Dr Alva Astronomy Arca Donaria by Jiemei Fang and Kang Jiang

Dr Alva Astronomy Arca Donaria by Jiemei Fang and Kang Jiang is a highly esteemed winner of the very prestigious 2022 Praemium A' Design Award Aeneum in Designatio Involucri Competition Category.

AesInvolucrum· 2022

Dr Alva Astronomy Arca Donaria

by Jiemei Fang and Kang Jiang

Client: Dr Alva

Praemium A' Design Award Aeneum Winner in Involucrum Category

12,205

Verified Award Winner

Verify Award Status for #137326

View at A' Design Award Press Release Award Badge

Colors

The Design

About Dr Alva Astronomy Arca Donaria

Doctor Alva Astronomia est arca donaria ad Festum Mediae Autumni destinata, sollemnitatem Sinensem traditionalem. Arca placentas lunares et lucernam parvam proiectivam telescopii forma continet. Telescopium extractum in parte observatorii arcae collocatur et vertitur ut imago lunae proiciatur. Consilium ad morem lunam spectandi refertur et ad notionem lunam in omnem domum inferendi. Arca donaria ex charta crassa et papyro cum impressione partibusque ex materia plexiglass composita est, et mensuras 350 per 350 per 550 millimetra habet.

The Recognition

About the Praemium A' Design Award Aeneum

Dr Alva Astronomy Arca Donaria victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Dr Alva Astronomy Arca Donaria rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Dr Alva Astronomy Arca Donaria necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Dr Alva Astronomy is a gift box packaging design for the traditional Chinese festival "Mid-Autumn Festival". The gift box conveys the concept of Dr. Alva's courage to explore the ecological balance of the skin. During the Mid-Autumn Festival in China, people have the custom of viewing the moon. The gift box can project the moon, which means bringing the moon into thousands of households.
Dimensions & Packaging: 350mmx350mmx550mm
Tags: Mid-autumn festival, Gift box, Moon cake gift box, Dr Alva space capsule, Full moon, Moon viewing, Moon
Production Technology: Cardboard, Paper, Printing, Projection lamp, Plexiglass,
Design Challenge: Box structure, Creative concept, Plexiglass mold opening, Projection lamp printing
Inspiration: The Mid-autumn Festival, exploration, moon watching, and keywords are the concepts that Dr Alva wants to convey. We use the spaceship to travel in space and human beings to explore the universe to reflect the spirit of exploration that the brand wants to convey. In the design of the gift box, we use a lamp that can project the moon to reflect bringing the moon into thousands of households to appreciate the moon. The gift box given to customers not only contains moon cakes but also a moon.
Project Duration: The project started in Shenzhen in June 2021, completed in Shenzhen in August 2021, and exhibited in Shenzhen in August 2021
Operation Flow: Take out the telescope, put it in the observatory, rotate the telescope to project the moon
Team Members: Fang Jiemei
Jiang Kang
Wang Xinyu