Pet Pet Producta Notata by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 Praemium A' Design Award Argenteum in Designatio Involucri Competition Category.
ArgentumInvolucrum· 2023
Pet Pet Producta Notata
Client: Pet Pet
Praemium A' Design Award Argenteum Winner in Involucrum Category
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- Verified Award Winner
- Verify Award Status for #141273
The Design
About Pet Pet Producta Notata
Omnis homo omnisque animal domesticum suam identitatem habet, sua propria elementa et characteristica. Omne animal domesticum suam personalitatem, characterem, affectus et necessitates habet. Cum iucundo spiritu populari, lineis puris, formis, designationibus et graphicis informativis, designatio impressionem relationis amore plenae creavit. Affectus designationem duxerunt ut expressionem momenti immobilizaret eiusque impressionem, eius identitatem crearet. Designatio secundum artem popularem movetur, quia simplicitas quoque eius nota est.
The Recognition
About the Praemium A' Design Award Argenteum
Pet Pet Producta Notata victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Pet Pet Producta Notata opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Pet Pet Producta Notata creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- With a pleasant pop mood, clean lines, shapes, designs, and infographics, the design team made the imprint of a relationship full of love. Emotions led them to immobilize the expression of a moment and create its imprint, its identity. The design moves in terms of pop art, because simplicity was also the design signature.
- Dimensions & Packaging
- Plastic doypack Width 140mm x depth 60mm x Height 210mm
- Tags
- Rebranding, packaging design, packaging, pets
- Production Technology
- The materials use for the packaging are plastic doypacks.
- Design Challenge
- The hardest part of our creative procedure was to find a way to print with the least colors possible for any given product code and achive a variety of products with distinct differences between them.
- Research
- For this project there was no research.
- Inspiration
- The design team heard melodies everywhere, but the melody they loved more than any other, was the bark of a dog. It accompanied the team, entertained them, gave them so much joy. The sound of a dear friend. So powerful and with so much love, that they wanted to give him his own note, his own signature, his identity!
- Project Duration
- The project started in September 2021 in Athens and finished in December 2021 in Athens, and was for sale in pet stores and super markets in February 2022.
- Operation Flow
- After the brands packaging redesign the new packages had a better optical impact to the clients.
- Team Members
- Creative Director - Antonia Skaraki
Art Director - Valia Alousi - Image Credits
- Image #1: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #2: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #3: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #4: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #5: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
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