Neev Involucrum Cremoris Glacialis by Mohsen Koofiani

Neev Involucrum Cremoris Glacialis by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 Praemium A' Design Award Ferreum in Designatio Involucri Competition Category.

FerrumInvolucrum· 2024

Neev Involucrum Cremoris Glacialis

by Mohsen Koofiani

Client: Neev

Praemium A' Design Award Ferreum Winner in Involucrum Category

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Verified Award Winner

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Colors

The Design

About Neev Involucrum Cremoris Glacialis

In hac conformatione, quae musicis artificiis nominatur, illustrationes in involucro cum nomine cuiusque producti harmonizare conantur. Illustrationes modo simplici pulchra arte variisque coloribus secundum saporem cuiusque cremoris glacialis depinguntur. In conformatione huius involucri commercium inter musicam et sapores cremoris glacialis creatum est. Propositum huius involucri est diversos sensus musicae audiendae cremorisque glacialis edendi coniungere. Itaque fortasse id experiri velis et musicae fragmentum eodem themate audire dum cremorem glacialem edis.

The Recognition

About the Praemium A' Design Award Ferreum

Neev Involucrum Cremoris Glacialis victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Neev Involucrum Cremoris Glacialis creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Neev Involucrum Cremoris Glacialis ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In this design, the name of each product is compatible with the illustration on the packaging, such as solo, duette & … . Eye-catching illustrations with special techniques and various colors are other features of this packaging. These things create focus and visually the viewer's eye remains fixed and curious. Another feature of the package is the focus on the music and the musician.
Dimensions & Packaging: Capacity: 170 ml
Mouth: 80mm
Depth: 62mm
Tags: Ice cream Package, Ice cream, Music, Neev, Vanilla Ice cream, Chocolate ice cream, Tropical ice cream
Production Technology: Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability
Design Challenge: Using different ways to show excitement is a challenge for every designer. In this packaging, an attempt has been made to use a design that is not related to food and to connect the tempting world of edibles with another tempting world, and that is music that has reached a spiritual interaction with ice cream.
Research: Behavioral examination, etc
Inspiration: The inspiration for this design is music. A song has different effects in different parts. This is also the case in the enjoyment of eating ice cream. Tastes and feelings are like musical notes and have different effects depending on the environment and place.
Project Duration: The project started in October 2022 and finished in April 0223 in Shiraz, Iran
Operation Flow: The relationship between excitement in listening to music and eating ice cream. This is an interaction. Different feelings when listening to music are like the excitement of eating ice cream. The pleasure of each represents the feeling we need at the moment, and having each at the same moment balances the inner state and gives a good feeling. During the design of each of the designs, the designer listened to the same style of music and familiarized himself with the same topic so that he could coordinate the illustration with the music.
Image Credits: Illustrator / Creator: Mohsen Koofiani