Novus Organics ACV Designatio Involucri ab Shashwat Das and Ruchi Gada - Almond Branding

Opus Novus Organics ACV Designatio Involucri a designatore Shashwat Das and Ruchi Gada - Almond Branding est victor maxime honoratus praemii praestigiosissimi 2024 Praemium A' Design Award Aeneum in Categoria Certaminis Designatio Involucri.

AesInvolucrum· 2024

Novus Organics ACV Designatio Involucri

a Shashwat Das and Ruchi Gada - Almond Branding

Cliens: Novus Organics

Victor praemii Praemium A' Design Award Aeneum in Categoria Involucrum

14,760

Victor Praemii Verificatus

Verifica Statum Praemii pro #152622

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Novus Organics ACV Designatio Involucri

Novus Organics Apple Cider Vinegar proposuit stabilire normam qualitatis incomparabilem in mercatu Indico, aemulos in concentratione et puritate superans. Haec designatio involucri creata est ad complementum singularitatis eius, simplicitatem elegantiamque praeferens. Tessera munda et perspicua pulchritudinem naturalem producti ostendit. Stilo linearum minimalistico utens, designatio essentiam ingredientorum organicorum manu selectorum capit, cum dedicatione ad excellentiam et sustentabilitatem congruens. Involucrum sine plastico et recyclabile est, responsabilitatem ambientalem illustrans.

Agnitio

De Praemium A' Design Award Aeneum

Novus Organics ACV Designatio Involucri victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Novus Organics ACV Designatio Involucri rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Novus Organics ACV Designatio Involucri necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Novus Organics Apple Cider Vinegar was of a quality standard that the Indian market had never experienced before.

No other existing competitor in the market could match its concentration and purity. Since the product was unique, we vouched to make the Packaging Design unique in all possible ways.

A clean, minimalistic design that reflects the brand's commitment to quality and simplicity. The label is mostly transparent, allowing the natural beauty of the product to shine through.
Dimensiones et Involucrum: Limited Colour Palette

The label uses only three colours along with gold foil and white to create a sophisticated and premium look.
The carton captures the ACV shade as a Pantone in the background, creating a cohesive and consistent design language.
Notulae: Packaging Design, Health & Wellness, Sustainable Packaging, Planet Friendly Packaging, Plastic-free Packaging
Technologia Productionis: Sustainable & Planet Friendly Packaging Design

At Almond Branding, we believe in the cause of sustainable and eco-friendly packaging.
We proposed recyclable glass, cork and paper packaging and minimalistic printing colours to minimize waste and reduce the carbon footprint of the brand.

The entire packaging is plasticfree and is easy to recycle, furthering Novus Organics’ commitment to sustainability and being planet first.
Provocatio Designandi: The challenge was to design packaging that embodies the essence of handpicked, organic ingredients while reflecting nature's bliss. Employing a line drawing illustrative style, the design showcases purity and simplicity, echoing the brand's commitment to quality. Design had to signify authenticity and transparency, aligning with sustainable practices. The packaging had to be entirely plastic-free and recyclable, reinforcing Novus Organics' dedication to environmental stewardship.
Investigatio: Creating a unique design for Novus Organics ACV was crucial to stand out in a saturated market. Unlike competitors' tall PET bottles with plastic/metal caps and opaque labels depicting apples, we aimed for unprecedented distinctiveness. Extensive market research guided our strategy, ensuring unparalleled concentration, purity, and packaging innovation.
Inspiratio: Capturing The Australian Story
The Postcard style and "with love from Australia" stamp are not just design elements, but a story in itself. It represents the passion of the brand founders and their journey to bring the best of Australia to India.

The design captures the essence of handpicking the best ingredients and capturing the bliss of nature in a bottle.

The line drawing illustrative style perfectly captures the essence of the product's pristine and pure organic nature and origin.
Duratio Operis: The Packaging Design started in 2022 and was executed and launched in 2023.
Cursus Operationis: Efficient Verbal Branding:

Each pack phase narrates brand ethos, conveying product benefits in a conversational, inclusive tone.

From tagline 'Cheers to Your Perfect Health Booster' to 'Your Nourishment' description, packaging warmly engages users.

The style evokes a sense of artisanal craftsmanship and attention to detail, conveying the idea that the product is carefully made using only the best organic ingredients. By using only black and red, the illustrations convey a sense of authenticity and transparency.
Membra Turmae: Ruchi Gada,

Shashwat Das
Agnitiones Imaginum: Optional Image #4 Picture Credits Novus Organics