Shede Spirit Oriental Wisdom Involucrum Spirituum ab Songbai Wang, Yao Wu and Xuan’ang Pu

Opus Shede Spirit Oriental Wisdom Involucrum Spirituum a designatore Songbai Wang, Yao Wu and Xuan’ang Pu est victor maxime honoratus praemii praestigiosissimi 2024 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Involucri.

ArgentumInvolucrum· 2024

Shede Spirit Oriental Wisdom Involucrum Spirituum

a Songbai Wang, Yao Wu and Xuan’ang Pu

Cliens: Shede Spirits Co., Ltd

Victor praemii Praemium A' Design Award Argenteum in Categoria Involucrum

43,706

Victor Praemii Verificatus

Verifica Statum Praemii pro #152685

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Shede Spirit Oriental Wisdom Involucrum Spirituum

Shede Spirit Sapientia Orientalis est arca donaria pro spirituum Sinensium producto creata. Consilium designationis notam mercatoriam cum Weiqi coniungit, ludo tabulari qui etiam Go nominatur. Lagoenae spirituum ad formam calculorum Weiqi nigrorum et alborum figuratae sunt, et formae rotundatae commode manu tenentur. Arca aperta ludum Weiqi classicum forma graphica monstratum revelat. Pyxides calculorum Weiqi et tabula Weiqi includuntur, ut ludus ludi possit dum spiritus fruuntur. Arca ex charta kraft undulata facta est ut materiae dispendium minuatur.

Agnitio

De Praemium A' Design Award Argenteum

Shede Spirit Oriental Wisdom Involucrum Spirituum victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Shede Spirit Oriental Wisdom Involucrum Spirituum opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Shede Spirit Oriental Wisdom Involucrum Spirituum creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: The cultural and creative spirits product launched by Shede comes in a gift box themed on the association between the brand connotation of Shede Spirits and the culture of Weiqi, also called Go. This packaging design aims to carry forward Chinese wisdom, and to promote the cultural combo of Weiqi and spirits. Provided with the spirits bottles styled after Weiqi stones, complimentary Weiqi stone bowls and Weiqi board, users can play Weiqi with friends while savoring the spirits with relish.
Dimensiones et Involucrum: 312mm*312mm*142mm
Notulae: Shede Spirits, Spirits Packaging, Weiqi Culture, Interactive Weiqi Game, Environmentally Friendly Materials
Technologia Productionis: The kraft paper used to make this corrugated box is environmentally friendly, and conducive to reducing resource waste. Not only does this material selection add environmental values to the whole packaging, but it also puts social responsibility at the forefront of the design philosophy.
Provocatio Designandi: To externalize the cultural combo of Weiqi and spirits, this packaging sheds the stereotypical forms on the market. The spirits bottles, creatively modeled after black and white Weiqi stones, exude an air of Oriental elegance. The complimentary Weiqi stone bowls and Weiqi board add some playability to the box, allowing users to play Weiqi while enjoying the prime spirits. This approach offers users an emotionally interactive experience, which will in turn deepen their impression of the brand.
Investigatio: Rooted in traditional Chinese culture, Shede Spirits and Weiqi are the two gems of Chinese wisdom shining over years. The goal set for this design is to promote Oriental culture and appeal consumers to protect and experience the quintessence of Chinese culture. Moreover, this packaging design reveals the intrinsic association between Shede Spirits and Weiqi, helping upgrade this spirits product into a renowned one with profound cultural connotation whilst boosting the brand development strategy.
Inspiratio: Shede Spirits and Weiqi are intimately related, although they are in different realms. One of the most important rules in playing Weiqi is focusing on the big picture, which requires exchanging small sacrifices for greater value. This mindset is consistent with the dialectical nexus between abnegation and obtainment, which is also the wisdom valued by Shede Spirits. Inspired by this association, the packaging fully incorporates the Weiqi game, endowing the product with unique cultural value.
Duratio Operis: The design and development of this project started in Chengdu, Sichuan Province, China, in September, 2022. It will be introduced to Chinese market in October, 2023.
Cursus Operationis: When the box is opened, users will be greeted by a classic Weiqi game in a graphic form, brimming with a unique and culturally rich vibe. The spirits bottles are styled after black and white Weiqi stones, which are rounded, sleek, and therefore comfortable to hold. This box also comes with complimentary Weiqi stone bowls and Weiqi board, whereby users can play Weiqi and get a glimpse into its spiritual core over a glass of spirits.
Membra Turmae: Songbai Wang,
Yao Wu,
Xuan’ang Pu