Simpcare Christmas Box for Men Munus Primarium: Involucrum Product Curae Cutis by Shichao Liu - Simpcare Design Center

Simpcare Christmas Box for Men Munus Primarium: Involucrum Product Curae Cutis by Shichao Liu - Simpcare Design Center is a highly esteemed winner of the very prestigious 2024 Praemium A' Design Award Aeneum in Designatio Involucri Competition Category.

AesInvolucrum· 2024

Simpcare Christmas Box for Men Munus Primarium: Involucrum Product Curae Cutis

by Shichao Liu - Simpcare Design Center

Client: Simpcare

Praemium A' Design Award Aeneum Winner in Involucrum Category

14,275

Verified Award Winner

Verify Award Status for #158769

View at A' Design Award Press Release Award Badge

Colors

The Design

About Simpcare Christmas Box for Men Munus Primarium: Involucrum Product Curae Cutis

Textus Libri: Simpcare Arca Natalicia pro Viris est consilium involucri pro apparatu curae cutis virilis. Arca formam arboris Natalicae habet, coloribus caeruleo testae ovi et argenteo tincta. Imagines cithararum, pilarum canistri, atque figurarum currentium et saltantium a tabula picta "Chorea" (Dance) ab Henrico Matisse inspiratae sunt. Superficies laminatione opaca et impressione calida argentea in locis selectis perficitur. Intus, strata separata varia producta continent, quae facilem accessum praebent et damnum praeveniunt. Structura stratificata sensum festivum inventionis creat.

The Recognition

About the Praemium A' Design Award Aeneum

Simpcare Christmas Box for Men Munus Primarium: Involucrum Product Curae Cutis victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Simpcare Christmas Box for Men Munus Primarium: Involucrum Product Curae Cutis rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Simpcare Christmas Box for Men Munus Primarium: Involucrum Product Curae Cutis necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The illustration design is inspired by the Dance, a masterpiece created by Henri Matisse in 1909. This painting captures the exuberance and vitality of a dance scene with its vibrant, bold colour palette and fluid lines, reminiscent of the festive and warm atmosphere of Christmas. The illustrations on the packaging artistically combine guitars and basketballs with scenes of running and dancing, evoking a dynamic energy and Christmas ambiance, all while maintaining a distinct masculine style.
Dimensions & Packaging: product dimensions, 439 mm x 120 mm x 473 mm
Tags: Skin Care Product Box for Men, Christmas Theme, Festive Atmosphere, Artistic Illustration, Eggshell Blue
Production Technology: The box is finished with matte lamination, and embellished with silver hot stamping on specific areas.
Design Challenge: To meet to the aesthetic tastes of male users and evoke a Christmas ambiance, this packaging has been revolutionized in diverse aspects, including form, interior packaging, and material selection, without compromising simple elegance. These changes set the box apart from its counterparts that remain confined to a single dimension. With its unique shape of a Christmas tree, refreshing colour palette, vibrant illustrations, and layered interior, this packaging is intriguing and practical for men.
Research: Targeting male users, the Christmas Box is meticulously designed to meet their genuine needs and prioritize practicality. With this objective in mind, the packaging features a minimalist design, and combines basketball motifs with lively dance scenes into vivid illustrations. The fluid lines and vibrant colour palette exude masculine vigor and energy, while the addition of Christmas elements highlight the design theme and enhances the festive ambiance.
Inspiration: This skin care product box for men embraces Christmas as its design theme, evoking a joyful mood akin to celebrating the holiday with its intriguing shape, vibrant colourway, and vivid illustrations. Shaped like a Christmas tree and coloured in refreshing eggshell blue and silver, the box also features the character illustrations inspired by the Dance, a masterpiece by the Fauvist painter Henri Matisse, radiating vitality and elegant simplicity.
Project Duration: The design and development of Simpcare Christmas Box for Men started in November 2023. It was officially launched on Simpcare Tmall website on December 1st, 2023, and concurrently made available at the offline Tmall Hey Box.
Operation Flow: The box is creatively shaped like a Christmas tree, and adorned with a refreshing colour palette and vibrant illustrations. These elements evoke a festive ambiance that highlights the design theme and aesthetically appeals to discerning consumers. Inside, the box is designed with separate layers to ensure easy access and prevent damage. Opening each layer will reveal different skin care products, evoking the excitement and anticipation akin to unwrapping a Christmas gift filled with surprises.
Team Members: Shichao Liu, Simpcare Design Center