Heti Nota Mercatoria et Involucrum ab Cansu Dagbagli Ferreira

Opus Heti Nota Mercatoria et Involucrum a designatore Cansu Dagbagli Ferreira est victor maxime honoratus praemii praestigiosissimi 2024 Praemium A' Design Award Aeneum in Categoria Certaminis Designatio Involucri.

AesInvolucrum· 2024

Heti Nota Mercatoria et Involucrum

a Cansu Dagbagli Ferreira

Cliens: Cansu Dagbagli Ferreira

Victor praemii Praemium A' Design Award Aeneum in Categoria Involucrum

17,393

Victor Praemii Verificatus

Verifica Statum Praemii pro #158924

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Heti Nota Mercatoria et Involucrum

Heti, nominatus ex vocabulo Dakota significante Domum, potiones praebet quae essentiam domus cum saporibus naturalibus infusis evocant, plantas indigenas Americae Septentrionalis celebrans. Hoc insigne impactus socialis partem reditus ad communitates tribales sustentandas dedicat. Sapientia Sine Conatu, notationis conceptus, illustrationes et sapores styli nativi exhibet, involucro inspirato symmetria geometrica artis Dakota, aequilibrium et harmoniam significante. Designatio integrat paletam monochromaticam cum accentibus coloris, profunditatem artis indigenae in contextu moderno extollens.

Agnitio

De Praemium A' Design Award Aeneum

Heti Nota Mercatoria et Involucrum victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Heti Nota Mercatoria et Involucrum rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Heti Nota Mercatoria et Involucrum necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Heti means "Home" in the Dakota language and these beverages are lovingly designed to taste like the flavors of home. The seltzer drinks are created to give a sense of place by celebrating the plants around us. It's a social impact brand at the same time. A percentage of revenues is going to drive wealth, security and health into tribal communities. Infused with flavors indigenous to North America, Heti aims to remind that indigenous culture is so rich, wise and healing.
Dimensiones et Involucrum: 12 oz can label dimensions are 151 x 195 mm
Notulae: native, indigenous, social, infused, drink, illustration
Technologia Productionis: The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and the cans were produced by 4 color printing technique.
Provocatio Designandi: The design challenge was balancing the modernity with tradition. Central to the design ethos are the symmetrical monochrome illustrations that grace the packaging, embodying the essence and spirit of indigenous cultures. These illustrations, while paying homage to the timeless beauty of indigenous artistry, are meticulously crafted to balance modernity with tradition.
Investigatio: In the research phase, the focus was the characteristics of the Dakota indigenous art and illustrations.
Inspiratio: Connecting with plants is proven to give us the feeling of calming connection. Aiming to raise awareness to the richness of the native plants used in the drinks, the branding concept was named as "Effortless Wisdom" and incorporated native style illustrations, celebrating the plants. The flavor illustrations are inspired by Indigenous Dakota art which always incorporates geometric and symmetric shapes.
Duratio Operis: 8 months, 2023-2024, United States and France
Cursus Operationis: Project Steps follows as Brand Strategy, Design Discovery, Presentation, Refinement and Delivery