Chateau Loulan Involucrum Lagoenae Vini ab Wen Liu

Opus Chateau Loulan Involucrum Lagoenae Vini a designatore Wen Liu est victor maxime honoratus praemii praestigiosissimi 2026 Praemium A' Design Award Ferreum in Categoria Certaminis Designatio Involucri.

FerrumInvolucrum· 2026

Chateau Loulan Involucrum Lagoenae Vini

a Wen Liu

Cliens: Shenzhen Oracle Creative Design Co.,Ltd.

Victor praemii Praemium A' Design Award Ferreum in Categoria Involucrum

5,786

Victor Praemii Verificatus

Verifica Statum Praemii pro #173417

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Chateau Loulan Involucrum Lagoenae Vini

Chateau Loulan est designum involucri pro vino albo semidulci parvi alcoholis in Sinis producto. Titulus e metallo factus est, partim coloratus et superficie aspera perpolitus, atque figuram fabulosam depingit quae Pulchritudo Loulan appellatur. Opus perforatum, arte "albi volantis" calligraphiae Sinensis inspiratum, fenestram semipellucidam efficit quae colorem vini intus siti revelat. Ductus calligraphici in ima lagoena regionem desertam vineti in memoriam revocant. Lagoena septuaginta sex per septuaginta sex per trecenta millimetra metitur.

Agnitio

De Praemium A' Design Award Ferreum

Chateau Loulan Involucrum Lagoenae Vini victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Chateau Loulan Involucrum Lagoenae Vini creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Chateau Loulan Involucrum Lagoenae Vini ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: This low-alcohol semi-sweet white wine from China's Chateau Loulan artfully blends the legend of the "Loulan Beauty" with the "flying white" technique of Chinese calligraphy. Its label features an openwork design inspired by this art form, creating a visual narrative that reveals the wine's hue and evokes the winery's storied past on the Silk Road, thereby enhancing its brand distinction and market position.
Dimensiones et Involucrum: 76mmx76mmx300mm
Notulae: Packaging Design, Chinese Wine, Wine Packaging Design, Low-Alcohol Wine
Technologia Productionis: The design masterfully employs metal's properties through partial coloring and a frosted finish to depict the Loulan Beauty. Fixed to the glass bottle, the metal label forms a semi-transparent window that hints at the semi-sweet white wine within and tells the unique story of Chateau Loulan. This approach offers users both aesthetic appeal and emotional resonance, elevating the overall experience and perceived value.
Provocatio Designandi: Consumer awareness of Chinese wines remains underdeveloped. It is essential to conduct an in-depth exploration of Chateau Loulan's brand culture and winemaking heritage, supported by systematic competitor analysis. This approach will help guide consumers to authentically experience the distinctive charm of its semi-sweet white wine, thereby reshaping their perception of Chinese wine and broadening their understanding.
Investigatio: As consumer discernment grows in China's wine market, semi-sweet white wines have emerged as a favorite among young women. Answering this trend, the winery has created a distinctive offering by weaving the story of its homeland—the vast desert and the legendary "Loulan Beauty"—into the very design of its wine. This unique identity has successfully elevated brand recognition and secured its status as a choice beverage for a new generation.
Inspiratio: Inspired by the unique brand culture of Chateau Loulan, this design fuses the legendary "Loulan Beauty" with powerful calligraphic strokes at the bottle base, bringing the Silk Road legend to life. The "flying white" openwork reveals both the wine and the spirit of Loulan. It's more than wine—it's art, heritage, and nature's gift in one.
Duratio Operis: August - December 2024, Shenzhen, China
Cursus Operationis: The "Loulan Beauty" plaque masterfully employs metal with partial coloring and a frosted finish for a distinct aesthetic, while the "flying white" calligraphy on the bottle base evokes the winery's desert landscape. This design engages consumers visually and tactilely, connecting them to the brand's heritage. By communicating Chateau Loulan's unique story, it delivers a dual experience of beauty and emotional resonance, elevating both user experience and brand value.
Membra Turmae: Creative Direction: Wen Liu
Design Execution: Weijun Liu