Lithuanian Vodka Gold. Diamond Edition Ornatus Ampullae by Studija Creata

Lithuanian Vodka Gold. Diamond Edition Ornatus Ampullae by Studija Creata is a highly esteemed winner of the very prestigious 2015 Praemium A' Design Award Argenteum in Designatio Involucri Competition Category.

ArgentumInvolucrum· 2015

Lithuanian Vodka Gold. Diamond Edition Ornatus Ampullae

by Studija Creata

Client: Stumbras

Praemium A' Design Award Argenteum Winner in Involucrum Category

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Colors

The Design

About Lithuanian Vodka Gold. Diamond Edition Ornatus Ampullae

Reverentiam erga traditiones demonstrans easque modo moderno exprimendo, Lithuanian Vodka seriem vodkae editionis limitatae pergit. Hoc tempore inspirationem praebuerunt opera singularia artis popularis Lithuaniae – horti straminei. Hae compositiones spatiales forma diamantis, ordinem universi symbolizantes, in rhythmum linearum intersecantium mutatae sunt. Ludus lucis reflexionumque in rhombis argenteis albisque se superponentibus effectum spatialem intangibilem recreavit. Traditio temporum praeteritorum incepit scintillare velut adamas.

The Recognition

About the Praemium A' Design Award Argenteum

Lithuanian Vodka Gold. Diamond Edition Ornatus Ampullae victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Lithuanian Vodka Gold. Diamond Edition Ornatus Ampullae opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Lithuanian Vodka Gold. Diamond Edition Ornatus Ampullae creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Expressing respect for traditions and rendering them in a modern manner, Lithuanian Vodka is continuing its series of limited edition vodka dedicated to this theme. By applying modern decor and providing contemporary expression, folk art spatial structures turned into a rhythm of intersecting lines. The play of light and reflections in the overlapping silver and white rhombi recreated an intangible spatial effect. Tradition of times past began to sparkle like a diamond.
Dimensions & Packaging: Capacity: 700 ml. Dimensions: 70 (w) x 310 (h) mm.
Tags: Lithuanian, vodka, limited, premium, diamond, white, ethnographic, design, Stumbras, Studija Creata
Production Technology: Decoration: water-based lacquer coating, hot stamping, silk printing
Design Challenge: Finding a way to expose 3D objects in 2D surface without losing spatial appearance. We limited color range to white matt glass, white decor, white metal foil. The play of those three contiguous colors creates an unexpected spatial effect: depending on the light and view angle either white decor dominates or silver elements appear.
Research: Analysing the meaning of symbols in traditional folk art to transfer their message to nowaday environment.
Inspiration: This time as an inspiration served unique pieces of Lithuanian folk art - straw gardens - pieces of straw are strung together to form diamond-shaped spatial compositions which symbolize the order of the universe. According to ritual custom, straw gardens were used to decorate the home during life's most important moments - for weddings, births, or on Christmas Eve - as a token of harmony.
Project Duration: "Lithuanian Vodka Gold. Diamond Edition" was introduced in autumn 2014.
Operation Flow: The design serves as a link between traditions and modern viewpoint: straw gardens as a symbol for special occasions along with the luxury appearance inspire the consumer to cherish the importance of the moment.
Team Members: Asta Kauspedaite (Designer, "Studija Creata")
Jurate Paulauskiene (Head of Product development department, "Stumbras")
Image Credits: Edgaras Marozas