Darin Ad Coreanica Salutis Cibum Packaging ab Heesoo Son and Seoyeon Yoon

Opus Darin Ad Coreanica Salutis Cibum Packaging a designatore Heesoo Son and Seoyeon Yoon est victor maxime honoratus praemii praestigiosissimi 2020 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Involucri.

ArgentumInvolucrum· 2020

Darin Ad Coreanica Salutis Cibum Packaging

a Heesoo Son and Seoyeon Yoon

Cliens: Darin

Victor praemii Praemium A' Design Award Argenteum in Categoria Involucrum

39,886

Victor Praemii Verificatus

Verifica Statum Praemii pro #92688

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Darin Ad Coreanica Salutis Cibum Packaging

Et Darin sit amet libero modern homines taedio Democratica Coreae est scriptor traditional sanitas cibum products in labore societatis, featuring simplex, graphic claritatem delivering packages ad sensum modern populus, dissimilis in undesigned imagines, quae sunt usus ab traditional Coreanica salutis cibum shops . Consilia omnia fiunt motifs sanguinis circulationem finis dum vitae visualising taedium sanitas 20s 30s.

Agnitio

De Praemium A' Design Award Argenteum

Darin Ad Coreanica Salutis Cibum Packaging victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Darin Ad Coreanica Salutis Cibum Packaging opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Darin Ad Coreanica Salutis Cibum Packaging creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: The project is designed to free modern people from reluctance to Korea's traditional health food products in the fatigue society, featuring simple, graphic clarity in delivering packages to the sensibilities of modern people, unlike the undesigned images that have been used by traditional Korean health food shops and called Geongang-won. All designs are made from motifs of blood circulation, visualizing the goal of providing vitality and health to the tired 20s and 30s. In the box, a graphic icon was inserted to show what juice was made of, and at the top of the pack was a pattern derived from the environment in which the material was grown and the properties of the material. In addition, the icons and patterns are made of colors taken from the material and are made up of main colors and sub-colors. Also, we designed a special typeface for the name of the product that will go into the box and pack for Darin's identity
Dimensiones et Involucrum: The juice pack is 100mmx165mm, the small box is 175mmx105mmx95mm, and the big box is 180mmx275mmx95mm.
Notulae: package design, korea, graphic design, pattern, healthcare, branding
Technologia Productionis: Darin's juice is made from a total of seven ingredients: onion, black garlic, eel, pear, terrapin, red ginseng and antlers.
Provocatio Designandi: In the process of designing the icons, we have been agonizing over how simple it should be to make the material simpler and more obvious.
Investigatio: After a visit and interview to find out how existing health centers operate, we found that the main customers are mostly in their 40s and older, and that most stores use packages of the same design, not different packages from store to store. it. We also surveyed people in their 20s and 30s to find out what they think about ‘Geongang-won’ and what we need to improve, and found that the main reason they refused ‘Geongang-won’ was because of the old-Fashioned design, which made them biased that only people of high age go there. And based on these surveys, we tried to communicate our goals aesthetically and visually to people in their 20s and 30s.
Inspiratio: In Oriental medicine, internal healing is considered a fundamental treatment rather than external treatment. And the treatment is the basic principle of smoothing blood circulation. So we used blood circulation, which connects the whole body, as a design motif, and we designed lines as a basic component to express blood circulation.
Duratio Operis: The project started in September 2018 in Korea and finished in November 2018
Cursus Operationis: Darin's package is divided largely with, healthy juice-bearing packs, boxes by material in which the pack is put, and large packaging boxes designed to hold two boxes. The two boxes are packed with two materials that matches well together.
Membra Turmae: Heesoo Son
Seoyeon Yoon
Agnitiones Imaginum: Heesoo Son and Seoyeon Yoon