Tongue-Bongue Candy Sarcina by Victoria Ax

Tongue-Bongue Candy Sarcina by Victoria Ax is a highly esteemed winner of the very prestigious 2020 Praemium A' Design Award Aeneum in Designatio Involucri Competition Category.

AesInvolucrum· 2020

Tongue-Bongue Candy Sarcina

by Victoria Ax

Client: Vi_ax

Praemium A' Design Award Aeneum Winner in Involucrum Category

16,999

Verified Award Winner

Verify Award Status for #97413

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Colors

The Design

About Tongue-Bongue Candy Sarcina

Velit tellus aliquam facere in cibo. Quando developing packaging quod est maxime momenti ad esse unpredictable. Cum plures solutiones foro stereotypical aliud quaeratur oportet exire columns. Tributum et comedebat panem ac ratiocinando quae accepta sunt ore. Haec scaena ratione. Populus utuntur lingua quaeque sugere cum condituris. A surreal metaphorice lingua, informibus lollipops partum 'in lingua (hominum) linguae. "

The Recognition

About the Praemium A' Design Award Aeneum

Tongue-Bongue Candy Sarcina victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Tongue-Bongue Candy Sarcina rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Tongue-Bongue Candy Sarcina necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: People use the tongue to suck all sorts of sweets. Tongue-shaped lollipops create a surreal metaphor "tongue on (human) tongue".
Dimensions & Packaging: 50 x 50 x 70 mm assembled
240 x 250 mm for printing
Tags: tongue, tongue-bongue, package, toy-package, fruits
Production Technology: paper
Design Challenge: Most difficult was to understand how to transport this package to shops and for whom this package can be, since the upper part cannot be wrinkled. Solution was that the packaging works as a gift or sells in luxury demand, especially since it is going by hand.
Research: The packages that are in the store are mostly standard (square, rectangular), and do not lure to make a spontaneous buy. Idea was to make an offer for a new version of packaging that one wants to support in hands, study and buy.
Inspiration: The wish was to create a package for some kind of food. Attention was paid on eating process itself such as taking and putting food in the mouth. This was a background to idea.
Project Duration: Project was made for German package competition, started in Moscow, February-April 2017.
Operation Flow: The tongue starts from the back of the box, covers the opening area of the box (works as an additional protection against opening), and "closes" through a slot in the mouth. It turns out into box-mouth in which lay candy-tongues.