Basi Grafik · 2021
La Pause Parisienne Identitas Visual
- A' Design Award Basi 2021 in Grafik
- CLIENT: Made for you
- Estimated Number of Design Views: 10,987
- Verification code 0DE39A862E · Verify this award
Colors
About La Pause Parisienne Identitas Visual
La Pause Parisienne adolah identitas visual nan dibuek untuak ruang acara terapung di Paris. Huruf-huruf dari namo tu dibantuak sarupo daun kayu, sarato tipografi serif jo bantuak daun nan malengkuang mambarikan karakter nan anggun sarato lembuik. Huruf U dibaco sabagai simbol jedo (pause) sarato sabagai ruang kosong di dalam kato tu, nan dibingkai dek mahkota daun. Gambar dedaunan sarato tumbuhan mangalilingi logo untuak mampakuek kehadiran alam. Identitas ko sasuai jo hiasan bungo dari tampek nan lah direnovasi saluweh 460 meter persegi, nan manjadi tuan rumah untuak patamuan sarato acara, baiak siang maupun malam.
About the A' Design Award Basi
La Pause Parisienne Identitas Visual adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. La Pause Parisienne Identitas Visual dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. La Pause Parisienne Identitas Visual dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Press Kit
- Unique Properties
- The letters are designed in the form of tree leaves. The U is a symbol of taking a break as well as an empty space within the letters. It is also used as a symbol that offers meaning and is surrounded by a crown of leaves. To reinforce the presence of nature, the logo is surrounded by greenery and images of plants.
- Dimensions & Packaging
- Menu: 210 mm x 297 mm
- Tags
- nature, leaves, pause, restaurant, graphic design
- Production Technology
- Menu
- Design Challenge
- The change of name of the restaurant and the creation of a graphic universe adapted to an existing floral decoration.
- Research
- It was necessary to be inspired by nature and elements present on the lean to achieve this new identity. Renovated in 2019, the former restaurant Le Quai leaves in its place a 460 m2 space for meetings and events and strives to create a breath of fresh air to event coordinators. Redesigned as a green oasis in the heart of Paris, the floating event space creates a nature-like atmosphere during all four seasons and is available during the day as well as at night.
- Inspiration
- The logo is inspired both by nature and by the idea of taking a break. The U of the name is directly inspired by the pause symbol.
- Project Duration
- The project started in April 2019 and finished in June 2019.
- Operation Flow
- It was important that the graphic universe represented the already existing decoration of the barge in order to offer a complete experience of escape for the customer.
- Patents
- Copyright Made for you
- Image Credits
- Illustrator: Anna Cesa