Adrenaline Space Ippakkjar ta' Xarba tal-Enerġija by PepsiCo Design and Innovation

Adrenaline Space Ippakkjar ta' Xarba tal-Enerġija by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 Premju A' Design Award tal-Fidda in Disinn tal-Ippakkjar Competition Category.

FiddaIppakkjar· 2021

Adrenaline Space Ippakkjar ta' Xarba tal-Enerġija

by PepsiCo Design and Innovation

Client: PepsiCo Design & Innovation

Premju A' Design Award tal-Fidda Winner in Ippakkjar Category

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Verified Award Winner

Verify Award Status for #118783

View at A' Design Award Press Release Award Badge

Colors

The Design

About Adrenaline Space Ippakkjar ta' Xarba tal-Enerġija

Adrenaline Space huwa disinn ta' ippakkjar b'edizzjoni limitata għal xarba tal-enerġija mibjugħa fir-Russja. Id-disinn jiċċelebra l-esplorazzjoni tal-ispazju u jappoġġja l-pożizzjoni tal-marka li tinkoraġġixxi lill-konsumaturi biex jaqbżu l-limiti personali tagħhom. Galassja ta' stilel tad-deheb jleqqu hija mqiegħda fuq sfond blu skur, u toħloq stedina viżiva biex jintlaħqu għoli ġodda. L-ippakkjar jikkomunika wkoll iż-żieda tal-meraq u jenfasizza l-ingredjenti u l-benefiċċji tal-kaffeina, il-vitamini u t-tawrina. Il-kunċett ġie żviluppat b'reazzjoni għal mistoqsija minn klijent tal-bejgħ bl-imnut.

The Recognition

About the Premju A' Design Award tal-Fidda

Adrenaline Space Ippakkjar ta' Xarba tal-Enerġija huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Adrenaline Space Ippakkjar ta' Xarba tal-Enerġija ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Adrenaline Space Ippakkjar ta' Xarba tal-Enerġija huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Adrenaline Rush, an established powerful and bold energy drink brand available in Russia, created Adrenaline Space as limited edition offer and celebration of space exploration. In response to a retail client inquiry, Adrenaline Rush investigated the brand positioning of, Yes you can, in relation to the concept of space and exploring new galaxies, as well as challenging consumers to expand beyond their personal limits.
Tags: Packaging, Beverage
Inspiration: The Adrenaline Space packaging features a visually striking galaxy of gleaming gold stars set against a deep blue background, meant to remind and motivate the consumer to go beyond their comfort zone and reach new heights with their goals. The packaging also highlights the addition of juice as well as product ingredients and benefits of caffeine, vitamins, and taurine.
Team Members: PepsiCo Design & Innovation

Read the Press Release