Bamboo Slips Likur by Qianying Niu is a highly esteemed winner of the very prestigious 2023 Premju A' Design Award tal-Fidda in Disinn tal-Ippakkjar Competition Category.
FiddaIppakkjar· 2023
Bamboo Slips Likur
by Qianying Niu
Client: Qianying Niu
Premju A' Design Award tal-Fidda Winner in Ippakkjar Category
- 23,103
- Verified Award Winner
- Verify Award Status for #148369
The Design
About Bamboo Slips Likur
Ġie żvelat disinn tal-flixkun tal-likur Ċiniż ispirat minn slips tal-bambu tal-qedem użati fid-dokumentazzjoni tal-kultura Ċiniża u l-proċess tad-distillazzjoni tal-likur Cang-Shan. Il-barra iswed joħroġ purità u fond, filwaqt li poeżija Ċiniża minquxa fuq slips tal-bambu ġewwa żżid is-sofistikazzjoni. Il-materjali kollha użati huma sostenibbli u li jistgħu jerġgħu jintużaw, u jippreżentaw soluzzjoni għad-dilemma tar-riċiklaġġ fl-industrija tax-xorb. Dan id-disinn jgħaqqad kaligrafija, slips tal-bambu, u flixkun b'forma kkomplikata biex terġa 'titqajjem il-kulturi tal-qari u tax-xorb ċentrali għas-soċjetà Asjatika.
The Recognition
About the Premju A' Design Award tal-Fidda
Bamboo Slips Likur huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Bamboo Slips Likur ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Bamboo Slips Likur huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is the first Chinese liquor to use a non-label design. All the materials of the design are sustainable and reusable, which solves the recycling dilemma common to the liquor industry. Blending bamboo slips, calligraphy, and carefully orchestrated bottle shape, the design aims to bring back both reading and drinking cultures central to Asian people. The design connects history, ancient Chinese calligraphy, sustainable material, and zen culture together.
- Dimensions & Packaging
- 150mm*120mm*300mm
- Tags
- Liquor, Packaging, Liquor Packaging, Creative Packaging, Chinese Bamboo Slips, No-Label Design
- Production Technology
- This design uses bamboo slips wrapped around a delicately created Chinese liquor bottle to blend culture, zen, and sustainability together. This is also the first Chinese liquor to use a non-label design.
- Design Challenge
- This is the first Chinese liquor to use a non-label design. All the materials of the design are sustainable and reusable, which solves the recycling dilemma common to the liquor industry. The creative challenge in this design is using bamboo slips wrapped around a delicately created Chinese liquor bottle to blend culture, zen, and sustainability together.
- Research
- This design is based on two motifs: the bamboo slips were used by ancestors to document and spread Chinese musical and ritual culture in a paper-lacking era. Second, originated from a small town Cang-Shan, the liquor requires years to distill, echoing the ancient philosophy that rewards come with patience.
- Inspiration
- This design centers around Zen, using black as the main product color to emphasize purity and profoundness. The package uses bamboo slips as material. Opening the liquor package is like opening a bamboo slip in ancient China. Inside the package is a Chinese poem, The Decree of Wine, which is carved on bamboo slips. The design blends the cultural reading experience with the purity and excellence of the liquor together, uncovering the rich story which blossoms at every sip of the liquor.
- Project Duration
- The project started in August 2022 in Paris and finished in November 2022 in Shanghai.
- Operation Flow
- Opening the liquor package is like opening a bamboo slip in ancient China. Inside the package is a Chinese poem, The Decree of Wine, which is carved on bamboo slips. The design blends the cultural reading experience with the purity and excellence of the liquor together, uncovering the rich story which blossoms at every sip of the liquor.
- Image Credits
- Image #1: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #2: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #3: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #4: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #5: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
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