Neev Imballaġġ tal-Ġelat by Mohsen Koofiani

Neev Imballaġġ tal-Ġelat by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 Premju A' Design Award tal-Ħadid in Disinn tal-Ippakkjar Competition Category.

ĦadidIppakkjar· 2024

Neev Imballaġġ tal-Ġelat

by Mohsen Koofiani

Client: Neev

Premju A' Design Award tal-Ħadid Winner in Ippakkjar Category

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Colors

The Design

About Neev Imballaġġ tal-Ġelat

F'dan id-disinn, li huwa msemmi b'tekniki mużikali, huwa mfittex li l-illustrazzjonijiet fuq il-pakkett jiġu armonizzati mal-isem ta' kull prodott. L-illustrazzjonijiet huma mfassla b'mod sempliċi b'teknika sabiħa u kuluri varji skont it-togħma ta' kull ġelat. Fid-disinn ta' dan l-imballaġġ, inħolqot interazzjoni bejn il-mużika u t-togħmiet tal-ġelat. L-għan ta' dan l-imballaġġ huwa li jgħaqqad is-sensazzjonijiet differenti tal-istmigħ tal-mużika u l-ikel tal-ġelat. Allura tista' tkun tixtieq tesperjenzaha u tisma' biċċa mużika bl-istess tema waqt li tiekol il-ġelat.

The Recognition

About the Premju A' Design Award tal-Ħadid

Neev Imballaġġ tal-Ġelat huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Neev Imballaġġ tal-Ġelat ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Neev Imballaġġ tal-Ġelat huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In this design, the name of each product is compatible with the illustration on the packaging, such as solo, duette & … . Eye-catching illustrations with special techniques and various colors are other features of this packaging. These things create focus and visually the viewer's eye remains fixed and curious. Another feature of the package is the focus on the music and the musician.
Dimensions & Packaging: Capacity: 170 ml
Mouth: 80mm
Depth: 62mm
Tags: Ice cream Package, Ice cream, Music, Neev, Vanilla Ice cream, Chocolate ice cream, Tropical ice cream
Production Technology: Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability
Design Challenge: Using different ways to show excitement is a challenge for every designer. In this packaging, an attempt has been made to use a design that is not related to food and to connect the tempting world of edibles with another tempting world, and that is music that has reached a spiritual interaction with ice cream.
Research: Behavioral examination, etc
Inspiration: The inspiration for this design is music. A song has different effects in different parts. This is also the case in the enjoyment of eating ice cream. Tastes and feelings are like musical notes and have different effects depending on the environment and place.
Project Duration: The project started in October 2022 and finished in April 0223 in Shiraz, Iran
Operation Flow: The relationship between excitement in listening to music and eating ice cream. This is an interaction. Different feelings when listening to music are like the excitement of eating ice cream. The pleasure of each represents the feeling we need at the moment, and having each at the same moment balances the inner state and gives a good feeling. During the design of each of the designs, the designer listened to the same style of music and familiarized himself with the same topic so that he could coordinate the illustration with the music.
Image Credits: Illustrator / Creator: Mohsen Koofiani