Puzzle Ītlaquechīliz Ātzintli Icuāxacalli by Yunnan Technology and Businesss University

Puzzle Ītlaquechīliz Ātzintli Icuāxacalli by Yunnan Technology and Businesss University is a highly esteemed winner of the very prestigious 2022 Mahuizolli A' Design Award Tepoztli in Tlaquimilolli Tlachihchihualiztli Competition Category.

TepoztliTlaquimilolli· 2022

Puzzle Ītlaquechīliz Ātzintli Icuāxacalli

by Yunnan Technology and Businesss University

Client: Yunnan Tech & Besiness University

Mahuizolli A' Design Award Tepoztli Winner in Tlaquimilolli Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

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The Design

About Puzzle Ītlaquechīliz Ātzintli Icuāxacalli

Puzzle in ītōcā ītlaquechīlizyō in ātzintli in āquīxtilo īpan cē huēyicalmecac. In tlahcuilōlāmatl quinextia cē ohtli mīxeuhtli tlachīhualli īca tlamachtiltepoztli, in quen huihuitl, tlīlli, cē yacaneuhcāyōtl, cē huihuitl-tepoztecōni, tepoztzicuīnalli īhuān yacatepoztli huihuitl. In tlēilhuiliztli mīxpammahuizhuīliztli īhuān cē neztiliz 2.5D quimaca huēyacāyōtl in ihcuīlōlpan. In tlahcuilōlāmatl tlachīhualli īca PET tlazohtli, huihuiltīlōni īca nāhui tlapālli, in tlein tōnalpōhualli laser huihuiltīlōni. In tlaquechīlli tēmacōc īpan chicōme tlapālli, cecni quipiya cē Sīnancatlahtōlli tlahcuilōlmachiyōtl, ipampa in chicōme xoxōctzin tlein monechicoa quichīhua in tlahtōlli "nictēmoa cē cualli notlaneltoquīlīz."

The Recognition

About the Mahuizolli A' Design Award Tepoztli

Puzzle Ītlaquechīliz Ātzintli Icuāxacalli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Puzzle Ītlaquechīliz Ātzintli Icuāxacalli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Puzzle Ītlaquechīliz Ātzintli Icuāxacalli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Searching - departure - journey - frustration - choice - encounter, is the "meet a better self" must go through the process, this design extracts pen, ink, compass, pen knife, pushpin, needle pen and other learning tools elements, the use of contradictory space illusion techniques and 2.5D form to present the maze graphic, this form of expression reflects the unique campus attributes.
Dimensions & Packaging: Width 60mm x Length 60mm x Height 180mm
Tags: Bottled water, Paradoxical space, Illusion, Maze graphics, School
Production Technology: The label is made of PET material, the pattern is printed in four colors of ink, and the date label is laser printed.
Design Challenge: The visual representation of abstract ideas is a richly adjusted part of the entire design process.
Research: This design integrates the "Meet Better Yourself" school philosophy into the packaging of water, so that students can understand the school's philosophy when drinking the bottled water, stimulate students' motivation to learn, and improve the school's brand promotion.
Inspiration: Brand publicity and promotion need a good carrier. Bottled water is used in schools very largely, and the design team uses this carrier to make the concept of "meet a better self" spread even better.
Project Duration: The project started in September 2021 in Kunming and finished in March 2022 in Kunming
Operation Flow: The package is available in 7 colors, each with a separate Chinese, and when the 7 color bottles are together, they can be combined into the phrase "Meet a Better Self."
Team Members: Li Yuanyuan
Liu Kaiyi
Lin Hai
Image Credits: Image #1: Illustrator Liu Kaiyi, Bottle, 2021.