Tlanāhuatīlli Mouled Bonbon Cahuitl ipan tlaquimiloliztli ītēchcopa Kamal Rizk - Bold Branding cē cencā mahuizzō tēmacēhualōni īpan huēyi 2023 Mahuizolli A' Design Award Tepoztli īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.
TepoztliTlaquimilolli· 2023
Mouled Bonbon Cahuitl ipan tlaquimiloliztli
īpal Kamal Rizk - Bold Branding
Tlanāhuatīlli: Voila Dessert shop
Mahuizolli A' Design Award Tepoztli Tēmacēhualōni īpan Tlaquimilolli Tlamantli
Tlaneltīlīlli Tēmacēhualōni
Xictlaneltilia Tēmacēhualli ītēchcopa #147557Tlanēxtilistli
Ītechcopa Mouled Bonbon Cahuitl ipan tlaquimiloliztli
Inin tlaquimiloliztli especial bonbon cacahuatzopelic zan mochihuani ipan Mouled ilhuitl. Tlachihualcopa quipixtoc in bonbon envuelto ixnezca, motlalcuilohua ipan hueyac tubo. Tlachihualqui osimplificó in Mouled tlahtolcopa ilhuitl ipan iconicos elementos ic yectli geométricos tlaixcuepaliztli. Ochiuh Cihuapiltzintli, Caballero, Cahuayo, Ixtelolotl Cualoni ihuan Huilotl ic cualnezqui tlapaliztli. Ic in mismo geométrico tlachihualoni, ochiuh Mouled Bonbon huey tlahcuilolamatl cenquixtiani in concepto. Inin Mouled Bonbon ce yancuic tlachihualoni ipan huehueh ilhuitl.
Tēixīmachōtiliztli
Ītechcopa Mahuizolli A' Design Award Tepoztli
Mouled Bonbon Cahuitl ipan tlaquimiloliztli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Mouled Bonbon Cahuitl ipan tlaquimiloliztli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Mouled Bonbon Cahuitl ipan tlaquimiloliztli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.
Tlanēxtilistli Ītēixpan
Āmatl Tlanextīliztli
Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.
- Cē Zan Ītēchcopa
- The design concept is based on integrating the Bonbon element with the traditional festive folklore icons celebrating the Mouled in a fun modern visual. Using striking vivid colors the design features the famous Mouled Doll, Knight, Horse, Evil Eye, and the peaceful Dove. All the elements designs form the shape of bonbons representing the product inside. The Mouled Bonbon typography is the cherry on top created with cool bold lines bringing the concept and theme together in a catchy way
- Huēyiliztli īhuān Tlacualtepēhualli
- Tube Width 100 x Diameter 100 x Height 270
- Tōcāitl
- packaging, packaging design, minimal packaging design, minimal design, design, graphic design, illustration, colorful design, visual
- Tlachīhualiztli Māchiyōtl
- These composite containers consist of a tube body made from 100% recycled paper, sealed with a tin plate base and lid covered with a plastic lid for protection after opening
- Tlanāhuatīlli Nētēcahuilīztli
- Mouled celebrations are dated back to the 11th century in Egypt. Celebrated by generations with the same traditional festivities, and the making of special candy, until it became folklore with an iconic theme. Designing a Mouled packaging design for a modern creative brand was the challenge.
We simplified the rich folklore theme into main icons to create a minimal design with clear geometric lines and striking colors, communicating the traditional elements in a modern and young visual. - Tlatēmōliztli
- Qualitative and quantitative research.
The objective was to know if people would resist a modern design for a conventional occasion.
We conducted online survey on random sample of current customers and the shop nearby pedestrians.
The Majority didn't like traditional Mouled designs, wanted more creative designs.
They liked the design, colors, and typography and kept interacting with the tube translating the icons.
The design would affect their purchase decision and they would choose modern design. - Tēyōllālīliztli
- Mouled celebration is the main inspiration for this project. It is one of the most famous Islamic folklore festivals as it celebrates the birthday of the prophet. The day is filled with joyful festivals, colorful folklore ornaments, and special nuts candies are made only for this day for generations. The candies later became traditional gifts with the iconic doll and knight toys in the annual celebration
- Tēquitl Cāhuitl
- The project started in August 2022 in Cairo and finished in October 2022 in Cairo
- Tēquitl Ōhuitl
- This is an easy open tube with a protective top cover that keeps the Mouled Bonbon nuts candy fresh & crisp. The design is wrapping the whole tube with colorful meaningful folklore icons. Each icon translates to nostalgic traditional memory or ritual of the celebration in the most minimal yet festive way.
- Calpolli Tlācah
- Lead designer: Kamal Rizk
Project manager: Sarah El Kasaby - Īxiptla Tlanēxtīlli
- Image #1: Illustrator Kamal Rizk, 2022
Image #2: Illustrator Kamal Rizk, 2022
Image #3: Illustrator Kamal Rizk, 2022
Image #4: Illustrator Kamal Rizk, 2022
Image #5: Illustrator Kamal Rizk, 2022
Tlacōhualli
Xictlahtlachia Achi Huēca Designers.org
Xictēmoa tlanāhuatīlli, tēquitl īhuān tlanāhuatīlli ītēchcopa totlanōnōtzalcāhuān.
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