Xicpanahuī campa tlahtōlli
Fabrika Coffee Tlapīxcāyōtl ītēchcopa Eugene Wysota and Helen Trophimova

Tlanāhuatīlli Fabrika Coffee Tlapīxcāyōtl ītēchcopa Eugene Wysota and Helen Trophimova cē cencā mahuizzō tēmacēhualōni īpan huēyi 2025 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.


IztacteocuitlatlTlaquimilolli· 2025

Fabrika Coffee Tlapīxcāyōtl

īpal Eugene Wysota and Helen Trophimova

Tlanāhuatīlli: Shokoladnitsa

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli

33,217

Tlapalli

Tlanēxtilistli

Ītechcopa Fabrika Coffee Tlapīxcāyōtl

In huēyi tlanēxtīlli ītēch in tlapīxcāyōtl ca in tlapolohuilōyan īxiptlayoh īmimiltic in machiyōtl īcafētlatequin. Inīn tlachīhualiztli quichihua ma nēci in cafētl, quitēma cē xelōlli tlanēxtīlli tlaihcuiloa in yōlcualli. In xelōlli tlapālli quitocayōtia in cafētl nepantlatlahtōlli īhuān yectia in tlapīxcāyōtl cualnēxtīlli. In amoxtlahcuilōlli īcāhualōyan tlachīhualōc pampa quitēmaz cualli īhuān achītzīn tlanonotzaliztli īpan tlatlaliztli, āhuiyacnēxtīlli, īhuān chānēhualiztli, mochīntīn ic mopiya cē chipāhuac īhuān achi tlatlatzin nēxtīlli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Fabrika Coffee Tlapīxcāyōtl ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Fabrika Coffee Tlapīxcāyōtl ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Fabrika Coffee Tlapīxcāyōtl quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
The key feature is a decorative die-cut window in the shape of the logo symbol, representing coffee grinder blades. Through this window, the beans are visible, creating a signature visual effect and emphasizing the product's natural quality. The color palette helps differentiate varieties, and the text provides essential information on the roast and flavor.
Huēyiliztli īhuān Tlacualtepēhualli
The packaging measures 120 mm x 80 mm x 250 mm and is made from recycled cardboard with a density of 350 grams per square meter. A matte finish with UV varnish is applied to enhance durability. The inner surface is treated to preserve the product's aroma. The packaging holds 250 grams of coffee and is equipped with a resealable ziplock for reuse.
Tōcāitl
coffee packaging, minimalism, natural product, sustainable design, branding, die-cut window, coffee beans, modern packaging design
Tlachīhualiztli Māchiyōtl
The design was created using offset printing on high-quality recycled paper, combined with a die-cut window to emphasize the brand logo and showcase the product. The clean typographic layout follows minimalist principles to create a balance between visual appeal and functionality. We used eco-friendly inks and techniques to ensure the sustainability of the packaging without compromising durability or appearance.
Tlanāhuatīlli Nētēcahuilīztli
The main creative challenge was finding a balance between classic and modern packaging design. Limitations in production capabilities and available materials also posed difficulties, as it was necessary to maintain high-quality standards while minimizing costs.​
Tlatēmōliztli
The research began with studying traditional design and modern trends in coffee packaging design. We conducted a survey among consumers about their preferences for packaging design and functionality. Based on the survey results, concepts were developed using a data-driven design methodology. As a result of the research, a minimalist packaging with functional elements, such as a window showcasing the natural product, was chosen.​
Tēyōllālīliztli
The coffee trend today is possibly at its highest point of popularity in history. There are countless truly interesting design options in the segment. However, our goal was not to compete for the title of most innovative design in this race. We wanted to create a clear image that would appeal to both classic coffee enthusiasts and representatives of the new wave. Our aim was for the style to reflect the time-tested values of the coffee brand while being visualized in a contemporary language.
Tēquitl Cāhuitl
The project started in January 2022 in Moscow and was completed in May 2022
Tēquitl Ōhuitl
The Fabrika Coffee packaging is designed for convenient and reusable use. The ziplock seal allows the package to be easily opened and closed, maintaining product freshness. The window on the front, through which the coffee beans can be seen, helps consumers assess the product's quality. The packaging is compact and easily stored on a shelf, making it convenient for use at home or in cafés.
Patentēmeh
Trademark by Shokoladnitsa LLC.
Calpolli Tlācah
W Design Bureau
Creative Director: Eugene Wysota
Graphic Designer: Helen Trophimova
Īxiptla Tlanēxtīlli
mockups by Creatsy

Tlacōhualli

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