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Vitartissimi Natural Fragrance Ntchito Yaikulu: Kanthu Kosungiramo Nyali by Suzhou SoFeng Culture Media Co., Ltd.

Vitartissimi Natural Fragrance Ntchito Yaikulu: Kanthu Kosungiramo Nyali by Suzhou SoFeng Culture Media Co., Ltd. is a highly esteemed winner of the very prestigious 2020 Mphoto ya Chitsulo ya A' Design Award in Mapangidwe a Mapaketi Competition Category.


ChitsuloMapaketi· 2020

Vitartissimi Natural Fragrance Ntchito Yaikulu: Kanthu Kosungiramo Nyali

by Suzhou SoFeng Culture Media Co., Ltd.

Client: Vitartissimi

Mphoto ya Chitsulo ya A' Design Award Winner in Mapaketi Category

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Verified Award Winner

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Colors

The Design

About Vitartissimi Natural Fragrance Ntchito Yaikulu: Kanthu Kosungiramo Nyali

Mawu a M'Bukuli: Vitartissimi Natural Fragrance ndi kanthu kosungiramo kopangidwa kwa mzere wa nyali za mafuta achilengedwe onunkhira bwino. Kapangidwe kake kamaphatikiza bokosi loyera ndi tepi yozungulira m'chiuno. Bokosilo lilibe zithunzi zosindikizidwa, kupatula chizindikiro ndi mawu osindikizidwa mozama, pamene chidziwitso chonse cha katundu chili pa tepi yozungulira m'chiunoyo. Mbali yoyera yosalala imalola kuti bokosilo ligwiritsidwenso ntchito posungiramo zinthu kunyumba, zomwe zimachepetsa zinyalala. Pepalali ndi lovomerezeka ndipo limamalizidwa ndi njira yosindikizira yotentha. Kaonekedwe kake ka mabokosi kamayeza ma millimeter 82 kwa 82 kwa 100 ndipo kumasunga malo panthawi yonyamula.

The Recognition

About the Mphoto ya Chitsulo ya A' Design Award

Vitartissimi Natural Fragrance Ntchito Yaikulu: Kanthu Kosungiramo Nyali ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Vitartissimi Natural Fragrance Ntchito Yaikulu: Kanthu Kosungiramo Nyali akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Vitartissimi Natural Fragrance Ntchito Yaikulu: Kanthu Kosungiramo Nyali amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Thinking about the recycling, the packaging is in simple form. The box is without any prints but the uncolored logo and slogan, for reusing the box to do storage. We chose high quality materials which conform to FSC, to promote its social responsibility.
The fragrance is a very personal perception for different audience, so we remain the packaging in white color to make more space to imagine, and it will give softly impact by sense of smell after a smooth vision and touching.
Dimensions & Packaging
Dimensions:Width 82mm x Depth 82mm x Height 100mm
Techincal:Bronzing Process
Tags
Package, Aromatherapy, Candle, Nature, Life
Production Technology
A packaging with “no color”, will give a impact when they show in a store, they are different from the others which are covered by so much prints or colors. The no color papers are cheaper than color papers in equal quality. With simple structure, it will realize its function of packaging as directive as possible. It’s easy to do transport, cubes help to save space and not easy to be flattened when they will be packed togather.
Design Challenge
The design is conbined with a white box and a bellyband. The whole packaging is in white color, mostly used holi stamping and gold stamping. Follow the thinking of “less is more”,and with the branding idea, we remain the packaging in white color to make more space for imagination, and it will give softly impact by sense of smell after a smooth vision and touching.
Research
The box is designed uncolored logo and slogan in embossing, all the information of product are printed and pressed in bellyband, for reusing the box to do storage later. We are thinking more about the quality of this box, and make it not only like a packaging, but also a product, which could be used at home with simple aesthetics,it will make less waste and in order to lead the clients to use less of plastic boxes.
Inspiration
VITARTISSIMI is a natural and artistic lifestyle brand. The packaging is designed for the line of nature essential oil fragrance candle. The candles are handmade and 100% pure, thus, to share its health benefits. The design of packaging is based on market of natural product, to make it closer to fans of naturalism, also, to promote culture of brand in peace and quality lifestyle.
Project Duration
The project started in April 2019 in Florence, Italy and finished in December 2019 in Suzhou, China.
Operation Flow
This package uses artistic paper with excellent feel and hot stamping technology, which directly expresses the characteristics of VITARTISSIMI Natural Fragrance: nature and fragrance.
Patents
Copyrights belong to Suzhou SoFeng Culture Media Co.,Ltd. 2019
Team Members
Lu Jiayi, Art Director
Sha Feng, Creative Director
Image Credits
Photographer by Lu Jiayi
Images by Sha Feng and Lu Jiayi, 2019

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