Dizayini ya Changle Ntchito Yoyambirira: Kulongedza Zakumwa Zoledzeretsa ndi Hai Xia Huang ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2021 Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.
ChitsuloMapaketi· 2021
Changle Ntchito Yoyambirira: Kulongedza Zakumwa Zoledzeretsa
ndi Hai Xia Huang
Kasitomala: Yuto Group
Wopambana pa Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mapaketi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #116260Kapangidwe
Za Changle Ntchito Yoyambirira: Kulongedza Zakumwa Zoledzeretsa
Malemba a Buku: Changle ndi kapangidwe ka kulongedza kwa vinyo waku China wathanzi. Bokosi lakunja lapangidwa ndi pepala lolimba (corrugated) ndipo limatha kupindidwa kukhala lathyathyathya pa nthawi yonyamula katundu, kenako n’kusonkhanitsidwa mwamsanga ku fakitale yodzaza mowa. Kupinda bokosi kumasunga malo onyamulira katundu komanso kuchepetsa mtengo. Zithunzi zikuwonetsa mtengo wobiriwira wonse chaka umene ukukula mmwamba ndi mbali zonse, pamodzi ndi malo a Ganoderma, kalulu wamtambo (crane) ndi mapiri a Nanshan. Longan, medlar ndi Angelica dahurica nazonso zaphatikizidwapo pa chithunzicho. Utoto wopepuka wakale (retro) ndi umene wagwiritsidwa ntchito. Bokosilo lili ndi kukula kwa 100 kwa 100 kwa 270 millimeters ndipo limakwanira botolo la 500 milliliters.
Chidziwitso
Za Mphoto ya Chitsulo ya A' Design Award
Changle Ntchito Yoyambirira: Kulongedza Zakumwa Zoledzeretsa ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Changle Ntchito Yoyambirira: Kulongedza Zakumwa Zoledzeretsa akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Changle Ntchito Yoyambirira: Kulongedza Zakumwa Zoledzeretsa amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- Changle is the health wine product of Maotai health wine factory under Maotai Group. The appearance of the product fills the gap of Maotai health wine in the middle price.
- Miyezo ndi Kuphimba
- Box：100mmx100mmx270mm
Bottle：500ml - Zizindikiro
- Longevity、graphic design、packaging design、 Liquor, health 、environmental protection
- Teknoloji Yopangira
- The outer packaging of the products is mainly made of corrugated paper. The box can be integrated and folded for transportation.
- Vuto la Dizayini
- Previously, the design of wine box in the market was mostly assembled in the printing factory, and then sent to the winery for filling and packaging, which greatly wasted the transportation space. In this case, how to save space and quickly assemble the box is a major challenge. If we want to fold the box for transportation and ensure the packaging effect, we must perfect all the details. Therefore, the box structure follows the industry guidelines so that the product can be produced aesthetically and repeatedly.
- Kafukufuku
- Health wine is a unique wine variety in China, which is the derivative of people's pursuit of health and longevity. How to distinguish from other health wine products and continue the design style of Maotai liquor is the focus of our research.
- Chilimbikitso
- The design demand is to make a mid end Baijiu to fill the gap of Moutai group health wine at the middle end price. In the long history of 5000 years in China, people's pursuit of "longevity" has never stopped. Health wine has the effect of strengthening the body. Therefore, in the design, the concept of longevity is integrated, and the unique Chinese Ganoderma lucidum platform, crane and Nanshan are integrated into the picture. The whole picture is mainly light retro color.
- Nthawi ya Polojekiti
- The project done within 1 months in Shenzhen.
- Mdondomeko ya Ntchito
- Longevity is people's upward pursuit, so the main design takes the evergreen tree as the main trunk, growing around and pulling up, showing people's pursuit of longevity, longevity and health, and the pursuit of not giving up. The unique Chinese Ganoderma lucidum platform, crane, Nanshan and so on are integrated into the picture, and the unique products of health care materials: longan, medlar, Angelica dahurica are also interspersed in the whole picture The design is different from other similar products, which instills Changle's positive concept into consumers.
- Mamembala a Gulu
- Designer:Huang Hai xia, Art direction:Li Yu Chun
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
