Shacheng 1976 Ntchito Yaikulu: Chosungira Botolo la Vinyo by Yibin Lin is a highly esteemed winner of the very prestigious 2022 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Mapaketi Competition Category.
BronzeMapaketi· 2022
Shacheng 1976 Ntchito Yaikulu: Chosungira Botolo la Vinyo
by Yibin Lin
Client: Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
Mphoto ya Bronze ya A' Design Award Winner in Mapaketi Category
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About Shacheng 1976 Ntchito Yaikulu: Chosungira Botolo la Vinyo
Mawu a Bukhu: Shacheng 1976 ndi kapangidwe ka chosungira mabotolo a vinyo. Chivindikiro chimaphatikiza mawonekedwe a korona ndi mawonekedwe a daimondi. Masamba awiri a mpesa amakulunga gawo lakumunsi la botolo, ngati kuti vinyo ikunyamulidwa mmanja mwa munthu. Khoma la botolo ndi lowoneka bwino ndipo golide amagwiritsidwa ntchito ngati mtundu waukulu. Chotsekera chimaphatikiza chivindikiro chakunja chokhala ndi thireti ndi chowunjikira chachitsulo cha mtengo wa oki chomwe chili mkati, kotero botolo limatha kutsegulidwa ndi manja ndikutsekedwanso pofuna kusonkhanitsa ndi kuwonetsa. Chivindikiro chakunja chimathandizira chowunjikira chamkati ndipo chimaletsa kutayika pamene mphamvu ya mpweya ikukwera. Kapangidweku kumalemekeza Shacheng, tawuni yodziwika kwanthawi yaitali ndi kapangidwe ka vinyo.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
Shacheng 1976 Ntchito Yaikulu: Chosungira Botolo la Vinyo ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Shacheng 1976 Ntchito Yaikulu: Chosungira Botolo la Vinyo akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Shacheng 1976 Ntchito Yaikulu: Chosungira Botolo la Vinyo amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The packaging gives products more cultural connotations, and is a representative work of the combination of commercial ideas and cultural creativity. The cap of the bottle is designed with a combination of crown and diamonds, showing her nobleness.
- Dimensions & Packaging
- The product bottles of the serie are matched according to the international color matching standard, which are in line with international standards and international aesthetics. With the transparent outer bottle wall and gold as the main color, which is simple, elegant and luxurious.
- Tags
- Bottle, Packaging design, Wine, Chinese spirit
- Production Technology
- The cap of the bottle is designed with a combination of crown and diamonds, showing her nobleness. Two grape leaves are designed on the lower part of the bottle to wrap the bottle body, as if holding the wine in the palm of the hand, showing her preciousness, and also incorporating the concept of China's first bottle of dry white wine into it. The whole bottle body is painted with golden color, which reflects the glory of Shacheng as an important wine-making town and interprets the supreme sense of luxury.
- Design Challenge
- In a closed environment with higher temperatures, the air pressure in the wine bottle will increase, which will easily cause the oak cork to fly out and cause the wine to leak. The screw-top design of Shacheng 1976 tightens the outer cap and the bottle mouth, and the outer cap just supports the inner plug, preventing the inner plug from flying and preventing the leakage of wine.
- Research
- It is committed to digging out the connotation behind the product and telling an evocative story. The packaging gives products more cultural connotations, and is a representative work of the combination of commercial ideas and cultural creativity.
- Inspiration
- The inspiration of this product is to commemorate this place, reflecting the change from selling products to selling culture. It is committed to digging out the connotation behind the product and telling an evocative story.
- Project Duration
- Since Yuan Dynasty, Shacheng has been famous for winemaking, and Shacheng Winery is the birthplace of China's first bottle of dry white wine.
- Operation Flow
- The bottle cap adopts a combination of a screw-top design outer cap and a metal oak inner plug, and the inner plug can be easily pulled out without a wine opener. Regardless of whether the wine is drunk or not, the inner plug can be inserted back and the outer cover twisted back to maintain the overall perfection for collection and brand display.
- Patents
- Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
- Team Members
- Lin Yibin
- Image Credits
- Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
Lin Yibin
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